Organizational Structure:
Department: Food and Beverage
Reports To: General Manager, Area Director of Sales
Supervision: Sales Associates
Pay Structure: Paid Bi-weekly
Who are we looking for?
Are you someone who values teamwork, takes ownership of your role, and is passionate about serving our guests with warmth and hospitality? Shamin Hotels invites you to join our team! Whether you're greeting guests with a friendly smile, assisting them with their needs, or going the extra mile to ensure their stay is nothing short of perfect, your dedication to service excellence will shine through in everything you do. We are seeking candidates with a wide variety of knowledge, skills, and experiences to contribute to our continued success. Whether you're a seasoned professional or just starting your career, we have opportunities for you to grow and excel with us!
Join Our Team and Passionately Serve Our Guests!
At Shamin Hotels, we're not just in the hospitality business; we're in the business of creating unforgettable experiences for our guests. As a family-owned and operated company based in Central Virginia, we take pride in providing exceptional service and fostering a welcoming atmosphere for travelers from near and far. If you're someone who thrives on positive interactions and is passionate about making every guest feel valued and appreciated, we want you on our team! For years, we've been dedicated to providing exceptional service to our guests while nurturing the talents and ambitions of our team members. If you're looking for a company where you can build a career, not just a job, Shamin Hotels is the place for you!
Why Should You Work for Shamin Hotels?
Amazing Benefits! In addition to competitive pay, we offer a range of benefits for full-time associates, including health, dental, vision, accident and short and long term disability insurance, pet insurance, gym membership discounts, Paid time off, Paid holidays, Shamin Perk discounts on tickets, rental cars and attractions, footwear discounts, 401K plan with company match, employee discounts at our branded hotels and more!
Endless Opportunities! With over 70 hotels in our portfolio and plans for further expansion, there are endless opportunities for growth and advancement at Shamin Hotels. Whether you're interested in front-line operations, corporate management, or hotel development, we have opportunities for you to shine.
Advancement! We're proud of our track record of promoting from within. At Shamin Hotels, we're committed to nurturing talent and providing opportunities for our employees to thrive. Join us and be part of a company where your potential is limited only by your ambition. We look forward to welcoming you to the Shamin Hotels family!
How to Apply:
If you are passionate about hospitality and ready to embark on a rewarding career with Shamin Hotels, we want to hear from you! Please apply here:
Position Overview:
The Sales and Event Manager is responsible for generating revenue by securing bookings for events, conferences, meetings, and social functions, while also managing the end-to-end planning and execution of these events within the hotel. This role requires a blend of sales acumen, event planning expertise, and strong client relationship management to ensure successful events that meet both client expectations and hotel revenue targets.
Responsibilities:
Sales Strategy Development:
Develop and implement comprehensive sales strategies to increase revenue and market share for hotel rooms, catering services, and food and beverage outlets. Develop quarterly sales action plans to support revenue goals. Analyze market trends, competitor activities, and customer preferences to identify opportunities for growth and innovation.
Set sales targets and goals for the sales team and monitor performance against objectives.
Client Relationship Management:
Cultivate and maintain relationships with corporate clients, event planners, travel agents, and other potential customers.
Conduct sales meetings, presentations, and site tours to showcase hotel facilities, catering services, and food and beverage offerings.
Respond to inquiries, prepare proposals, and negotiate contracts for group bookings, events, catering services, and dining reservations.
Revenue Generation:
Drive sales revenue by promoting hotel accommodations, meeting spaces, banquet facilities, catering services, and food and beverage outlets.
Maximize occupancy rates and average daily rates (ADR) through effective pricing strategies and revenue management techniques.
Identify opportunities for upselling and cross-selling of hotel amenities, catering packages, and dining experiences to enhance guest satisfaction and increase revenue.
Marketing and Promotion:
Develop and execute marketing campaigns and promotional activities to drive awareness and demand for hotel accommodations, catering services, and food and beverage offerings.
Collaborate with the marketing team to create marketing materials, advertisements, and online content.
Participate in industry events, trade shows, and networking opportunities to promote the hotel and its hospitality services.
Budget Management:
Develop and manage sales budgets, forecasts, and financial reports.
Monitor sales expenses, commissions, and incentives to ensure cost-effectiveness and profitability.
Control sales-related costs and overheads to maximize profitability and return on investment (ROI).
Communication:
Become an extension of the client by disseminating all group requirements to the respective departments in the hotel.
Ensure the timely distribution of all communication to the appropriate departments and be the on-site contact for the client during their events
Verify all space requirements and meeting room set-ups with client and ensure that event
space needed is properly maintained and in good condition
Finalize Banquet Event Orders in a timely manner
Oversee contracted group room blocks to include cut-offs, attrition and distribution of rooming
lists
Top Requirements:
Team Up: Be Golden, Collaborate and Help Others Succeed.
Own It: Be a role model, Embrace Responsibility and Keep Learning.
Passionately Serve: Be Positive, Care Deeply and Create Memories.
Excellent written and verbal communication skills
Positive, creative thought process to maximize site visits and proposals to share the vision and
sell our value
Flexible, decisive and motivated to exceed
Performs other duties as assigned
Qualifications:
High school diploma or GED certification required.
Experience in a hotel or related field preferred. Previous Marriott Experience preferred
Strong sales, negotiation, and presentation skills.
Excellent organizational and multitasking abilities.
Leadership and team management skills, with the ability to motivate and inspire others.
Knowledge of hotel operations, catering services, food and beverage trends, and revenue management principles.
Proficiency in sales and customer relationship management (CRM) software. Must be able to work with and understand financial information and data, and possess
basic mathematical skills
o Reading, Writing, Basic Math
o Computer skills
o Brand systems
Flexibility to work evenings, weekends, and holidays as required.
The Sales and Event Manager plays a pivotal role in driving sales revenue, maximizing occupancy, and promoting the hotel's hospitality services. Their strategic leadership, sales expertise, and customer-focused approach are essential for achieving business objectives and ensuring the success of the hotel's sales efforts across all areas of operation.
Physical Requirements:
The physical demands described here are representative of those that must be met by an
employee to successfully perform the essential functions of the job. Reasonable
accommodations may be made to enable individuals with disabilities to perform the essential
functions. While performing the duties of the job, the employee will be required to:
Frequently stand, walk or sit for extended periods. Long and varied hours are often
required (8 hours).
Ability to use hands to fingers, handle, feel, talk and hear.
Bending, reaching, stooping or crouching on occasion.
Light Work - Exerting up to 25 pounds of force occasionally, and/or up to 10 pounds of
force frequently or constantly to lift, carry, push, pull or otherwise move objects.
Specific vision abilities include close vision, distance vision, color vision, peripheral vision,
depth perception and the ability to adjust focus.
Ability to drive a vehicle and travel during the day frequently, overnight travel on occasion.
About Us:
Founded in 1979, Shamin Hotels is an award-winning hospitality organization with over 9,000 rooms in 76 properties. It is recognized as the largest hotel owner and operator throughout Virginia, as well as one of the top ten hotel owners in the country. Deeply rooted at the forefront of the hospitality industry, Shamin Hotels has assembled a portfolio that spans multiple renowned brands, reflecting its commitment to developing experiential accommodations across many market segments while providing extraordinary experiences for a wide range of guests as well as growth opportunities for its associates. For additional information, please visit
Apply Here!
Shamin Hotels is an equal opportunity employer and welcomes applications from individuals of all backgrounds. We thank all applicants for their interest, but only those selected for an interview will be contacted.