Marketing Sales - Retail Media - Hybrid

Job Description

Duties and Responsibilities:

• Generate revenue and strive to exceed target quota
• Utilize existing networks & intelligence tools to identify & contact prospective brand and agency contacts
• Offer smart client research, trends & ideas (i.e. valid business reasons) to drive interest & cultivate relationships
• Dissect each brand organization to uncover different rivers of funding (shopper marketing, brand, ecommerce, national media agency) with the intent to simultaneously unlock and elevate each relationship
• Own a room (even virtually) - present dynamically and instill confidence to challenge our clients in a kind, smart and creative way to ensure we are doing what is best for both businesses long-term
• Analyze campaign performance statistics and recommend performance enhancements
• Collaborate with internal teams (account management, ad operations, creative, analytics, development) to ensure a seamless experience for both the retailer & suppliers
• Communicate with retailer teams (Category Managers & Vendor Marketing) regarding "VIP" account outreach, pipeline, messaging + SKU prioritization, URL confirmation, etc.
• Track outreach & sales activity pipeline using CRM tool, HubSpot

About you:

We are looking for an Account Executive who has the following skills, knowledge, and experience:

• Working knowledge of retail, eCommerce and digital monetization programs as well as Ad Tech Industry knowledge
• Strong leadership qualities - trust, loyalty, empathy, forward thinking, self-starter
• Strong organization skills - proving the ability to prioritize to ensure deadlines are met
• Ability to problem solve focused on being solution oriented
• Excellent interpersonal communication skills
• Solution oriented mindset
• Proven thought leader in strategic planning and operational efficiencies
• Efficient time management skills - able to sustain timeline management and campaign deliverables
• Experience in various CRM, Sales Intelligence and Ad Server platforms and/or the ability and willingness to learn quickly
• Ability to work in a team environment
• Proficient in Google suite products

Qualifications:

• 2+ years' experience in advertising, media sales and/or business development
• Strong understanding of CPG environment either through direct sales experience or similar exposure
• Comfortable with DSP, DMP, PMP terminology & discussion
• BA/BS degree in marketing, business or related field
• Post COVID travel required to Brands/Agency offices

Additional Information

About Epsilon

Epsilon is a global advertising and marketing technology company positioned at the center of Publicis Groupe. Epsilon accelerates clients' ability to harness the power of their first-party data to activate campaigns across channels and devices, with an unparalleled ability to prove outcomes. The company's industry-leading technology connects advertisers with consumers to drive performance while respecting and protecting consumer privacy. Epsilon's people-based identity graph allows brands, agencies and publishers to reach real people, not cookies or devices, across the open web. For more information, visit epsilon.com.

When you're one of us, you get to run with the best. For decades, we've been helping marketers from the world's top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services. Epsilon's best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, messaging and loyalty solutions. We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Positioned at the core of Publicis Groupe, Epsilon is a global company with more than 8,000 employees around the world.#J-18808-Ljbffr