Paid Media Associate

Yoh has a contract opportunity for a Paid Media Associate role with our client for an opportunity located in New York, NY .

• 6-Months (with the possibility of extension or permanent hire)
• Pay Rate: $30.00/hr
• Hybrid (Tuesday, Wednesday and Thursday in Office)

Overview:
The role will support the Martech and Paid Media teams across multiple campaigns
from strategic planning, execution, trafficking, optimization and analysis of digital marketing
campaigns globally. The ideal candidate will have experience in building and trafficking both brand-focused and conversion-driving campaigns on Meta, Google, Twitter, LinkedIn, Pinterest, and DSP platforms via Google Campaign Manager 360. This role will be focused on driving new subscribers for and engaging current members of Dow Jones brands.

Roles & Responsibilities:

• Assist with implementing and managing digital media campaigns, including project
  timelines, creative asset management, cross-platform taxonomy, and creation of ad serving tags.
• Collaborate with internal teams and external partners to facilitate the flow of creative assets, copy, and other campaign components.
• Conduct thorough quality checks on marketing materials to ensure accuracy, consistency,
  and alignment with brand guidelines.
• Work cross-functionally to ensure tracking standards, taxonomy, and conventions are upheld across teams.
• Troubleshoot and resolve any issues that arise during the campaign execution process.
• Handle daily campaign maintenance, including internal questions regarding tracking and
  status of various campaigns.
• Assist with tag management across media platforms, focusing on Google conversion tags
  and QA of media tags across campaigns.
• Demonstrate diligence, attention to detail, and adherence to campaign goals.

Qualifications:

• 2+ years' experience in Martech/trafficking/digital media.
• Experience with Google Campaign Manager 360.
• Familiarity with onboarding new media & marketing technology platforms, including media site tag implementation, click tracking integration, etc.
• Hands-on experience with building, trafficking, and managing digital media campaigns.
• Self-starter with a proactive mindset, capable of seeking out and building the necessary relationships to achieve success.
• Excellent time management skills and the ability to work effectively in a fast-paced
  environment.
• A fundamental understanding of media channels and proficiency in their corresponding ad managers.
• High attention to detail and adherence to budgets are a must.
• Strong understanding of key paid media KPIs, analysis and reporting

If This Sound Like You, Apply Now!
Recruiter: Casie Griffin
Yoh makes finding and applying for jobs simple. Partner with Yoh to find the right opportunities across multiple industries in the US and UK. Find out more here!
Yoh, a Day & Zimmermann company, is an Equal Opportunity Employer, M/F/D/V.
unity Employer, M/F/D/V.

Note: Any pay ranges displayed are estimations. Actual pay is determined by an applicant's experience, technical expertise, and other qualifications as listed in the job description. All qualified applicants are welcome to apply.

Yoh, a Day & Zimmermann company, is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Visit to contact us if you are an individual with a disability and require accommodation in the application process.

For California applicants, qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. All of the material job duties described in this posting are job duties for which a criminal history may have a direct, adverse, and negative relationship potentially resulting in the withdrawal of a conditional offer of employment.