Content Marketing Manager

Location
Remote/Seattle,WA
Description
ESC's premier client is seeking a dynamic and experienced Content Marketing Manager to join their Generative AI team. In this role, you will craft compelling, audience-focused messaging, elevate content creation across a team of product marketers, and own the creation of newsworthy blogs surrounding major launch moments. You will also develop and execute innovative marketing programs to position the client as a leader in generative AI and collaborate with the customer reference team to create impactful customer stories.
Key Responsibilities:

• Draft compelling, audience-focused messaging for the generative AI business.
• Bar-raise content creation across a team of product marketers, including thought leadership articles, eBooks, promotional copy, and more.
• Own the creation of newsworthy blogs surrounding major launch moments.
• Develop and execute marketing programs to position client as a leader in generative AI.
• Work with cross-functional teams to ensure alignment and consistency in messaging and branding.
• Work with the customer reference team to craft customer stories that educate and inspire.
• Collaborate with customers to showcase successful use cases and highlight the impact of clients generative AI solutions.
• Identify industry trends and leverage insights to inform content strategy and marketing initiatives.

Qualifications:

• Bachelor's degree in Marketing, Business, Communications, or a related field; MBA or advanced degree preferred.
• 4+ years of experience in product marketing, preferably in the technology or AI industry.
• Proven track record of creating compelling, audience-focused messaging and content.
• Strong writing and editing skills with the ability to produce high-quality content under tight deadlines.
• Experience developing and executing successful marketing programs.
• Ability to collaborate effectively with cross-functional teams and external stakeholders.
• Strong analytical skills with the ability to leverage data to inform marketing strategies and decisions.
• Excellent project management skills with the ability to manage multiple projects simultaneously.
• Passion for technology and AI, with a deep understanding of the generative AI landscape.