Marketing Proofreader

Company:  Back-Roads Touring Company Ltd
Location: Berkeley
Closing Date: 08/11/2024
Hours: Full Time
Type: Permanent
Job Requirements / Description
About Backroads:
Founded in 1979, Backroads is the world's most guest-focused travel company, offering Biking, Walking & Hiking and Multi-Adventure Trips for active people of all ages and experience levels. We're all about exploring under your own power and at your own tempo alongside fun-loving travel companions. Everything we do is guided by a commitment to quality, accountability, integrity and teamwork.
About the Department:
The Backroads Marketing team is powered by strong collaborators, visionaries and creative minds who bring decades of knowledge and experience to showcase the fun-filled seamless adventures our guests love. You'll be bringing your imagination, strong work ethic and critical eye for detail to a dedicated group of team members who are passionate about sharing the joys of active travel with both returning guests and brand-new audiences.
About the Role:
The Marketing Proofreader is crucial for maintaining high standards of written content in the Marketing Department. They ensure that all materials, including web content, catalogs, press releases, trip itineraries, emails, blogs, and other guest-facing communications, are accurate, clear, and error-free. Success in this role requires excellent spelling and grammar skills, meticulous attention to detail, strong organizational abilities, and the capability to meet tight deadlines.
Backroads is in the office 4 days a week, 1-day remote: we're in Berkeley, CA.
Responsibilities:
  • Maintain the Backroads style and brand voice across all materials.
  • Proofread and input revisions and edits for web and catalog content in Drupal CMS, Adobe InDesign, and other platforms as needed to meet all project deadlines.
  • Proofread miscellaneous documents including press releases and blogs as required.
  • Ensure accuracy and consistency in trip details and descriptions across all marketing materials.
  • Provide final approval for all marketing content before publication to ensure compliance with brand standards.
  • Work with stakeholders to maintain and update catalog pagination files throughout the catalog cycle in accordance with changes following initial buildout.
  • Support report creation for catalog calendar builds and trip detail proofing for both initial and final proofing stages, as needed.
  • Proof and cross-check catalog sections including trip pages, important information, and calendars.
  • Maintain and update master lists for trip titles as needed in support of Demand Planning.
  • Proof annual updates to Fingertip Facts and Media Fact Sheets

Skills and Qualifications:
  • Bachelor's degree in English, Communications, Journalism, or a related field.
  • Minimum of 2-3 years of proofreading or editorial experience in a content-rich environment.
  • Proficiency with content management systems (e.g., Drupal) and proofing tools (e.g., Creative Cloud/InDesign).
  • Strong understanding of the Chicago Manual of Style.
  • Ability to work independently and as part of a team.
  • High level of proficiency in Microsoft Office Suite and Adobe Acrobat.

About Backroads:
At Backroads we're passionate about connecting our guests with so many of the most beautiful places in the world. We use our four-plus decades of expertise to create exceptional biking, hiking, and multi-adventure trips in over 50 countries for people wanting a deeper and richer travel experience. We travel on land as well as by small luxury ships on active river and ocean cruises. Our trips are for all ages - including dedicated itineraries just for families. We are known for our unwavering attention to quality. We have a dynamic work environment and a strong company culture.
Why Backroads:
At Backroads, we value every single member of our staff, and we're proud to offer a dynamic work environment that enables growth. Your colleagues will be some of the most dedicated, competent, active, and fun people you will ever meet. A job at Backroads is unlike any other job you will ever have - you will be challenged, you will be inspired, and you will be gratified. No matter what you do here, you will be part of something that makes us all proud - delivering authentic, enriching, and often profoundly life-changing experiences. On top of all that, we have some pretty great benefits and perks! For example our US office employees receive:
  • Comprehensive medical, dental, and vision insurance
  • 401(k) with company match, flex plan, and parental leave
  • Generous paid time off, 8 paid holidays, and additional time off to go on Backroads trips!
  • Complimentary trips and trip discounts for employees, and trip discounts for employees' friends and family!
  • Outdoor industry discounts and deals
  • Alternative commuter incentives for biking, walking, carpooling, or using public transportation to get to work
  • Wellness programs and regular lunchtime bike rides and yoga

Backroads is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Salary Ranges:
$27.88 - $36.00
At Backroads, we uphold a commitment to transparency and fairness within our hiring process, particularly regarding compensation. The salary range posted for each role applies to both employment offers and employees actively working in the role.
New hires are typically offered a starting salary between the minimum and midpoint of the range to ensure there is continued opportunity for salary progression during your employment at Backroads, reflecting our commitment to rewarding ongoing dedication, high performance, and significant contributions to our team. This approach not only supports our budgeting strategy but also our intention to foster an environment that encourages long-term growth and strong relationships between Backroads and our valued employees.
Our office roles are onsite in our Berkeley headquarters, unless specifically noted as 'available for remote'. We do allow one work-from-home day a week, as well as one work-from-anywhere week per year. This pay range is intended for in-person work in our Berkeley, CA headquarters. Pay ranges for remote-eligible roles will be subject to adjustment based on the geolocation of the employee.
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