Are you interested in a career where you are part of an organization that’s passionate about continued development of the future of senior living, in one of the fastest growing career fields in the country? Where our residents experience unparalleled senior lifestyle options, designed to enrich the lives of older adults? If so, we want to meet you!
This dynamic contributor is responsible for planning and executing in exceeding all sales, occupancy and revenue goals by developing and implementing the community strategic sales plan. The Director of Sales is accountable for the entire sales process: building/managing prospect base and referral base, maintaining the online sales tracking via our CRM. Meeting and exceeding all weekly sales and activity goals, benchmark conversion ratios, generating tours and securing deposits for move-ins. The ideal candidate must have experience in relationship-building with healthcare professionals in effort to generate leads and referrals to the community.
LindenGrove New Berlin , an Illuminus Community, offers assisted living, memory support, and short-term rehabilitation and long-term skilled care on a beautiful campus. We are passionate about offering holistic, transformative care and helping those in need rediscover their light within.
Summary
- Maintains and actively promotes effective communication with all individuals.
- Maintains a positive image of the entity in the community keeping in alignment with our mission, vision, and values.
- Responsible for on-call services, as assigned.
- Functions as primary contact for the sales of Assisted Living and Memory Care at the community to professional referral sources, phone and web inquiries, as well as, walk-in visitors to drive occupancy.
- Follows through on curated plans with outside clinical sources to increase professional referrals.
- Discovers the needs of each prospective resident and their families finding the appropriate solutions to those needs by articulating the benefits and value of the community.
- Conducts appropriate and proactive follow-up activities in an effort to facilitate positive, trusting and valuable relationships, with objection handling resulting in favorable outcomes.
- Documents all planned and completed marketing activities in a provided CRM on a daily basis.
- Collaborate with Sr VP of Sales, to strategize and develop creative programs to identify and connect with other stakeholders, in order maintain and nurture those relationships.
- Exercise independent judgment, where needed, to manage common buyer objections raised by prospects and know how to overcome them.
- Be familiar with and know how to use the various methods of closing to achieve the desired result and customer service.
- Follow required procedures in completing all applications and/or contracts for residency.
- Performs other duties as assigned.
Requirements
- Bachelor’s Degree in Business Administration, Sales, Marketing, or related field; or equivalent experience.
- Three (3) years sales and marketing experience. On-site experience in an Assisted Living or Memory Care community preferred.
- Successful sales experience in a senior living or closely related industry.
- Commitment to quality outcomes and services for all individuals.
- Ability to relate well to all individuals.
- Ability to maintain and protect the confidentiality of information.
- Ability to exercise independent judgment and make sound decisions.
- Ability to adapt to change.
Illuminus is a faith-based, not-for-profit senior living management company dedicated to serving older adults and families throughout the Midwest with skill and compassion. We own or manage over a dozen communities in Wisconsin and beyond, offering independent senior housing, assisted living and memory care, skilled nursing and rehabilitation, low-income senior housing, home health and hospice services via Commonheart , management support and consulting.
The people of Illuminus are not just our colleagues, our employees, our residents—they are our parents, our grandparents, our partners, ourselves. We serve others with gratitude, dignity, hope and purpose. We believe that the right care can and will transform us all.
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