Marketing & Business Development Specialist

Position Summary:
The Marketing and Business Development Specialist works closely with members of the MBD team, partners, and practice group leaders to assist in the execution of business development projects, programs, and activities to market the strengths and capabilities of the firm and the New York office. This position supports litigation and corporate practice groups with various business development and marketing initiatives, including targeted client outreach, webinars, sponsorships, podcasts, directory submissions, and proposals and pitches. The Business Development Specialist reports to the Marketing & Business Development Senior Manager.
Responsibilities:

• Maintain and distribute marketing materials, including firm brochures, practice group descriptions, experience lists, attorney resumes, presentations, and other collateral materials.
• Provide support for business development activities, including seminars, webinars, sponsorships and other client or prospect meetings.
• Assist with print and electronic distribution of client alerts, newsletters, and advisories.
• Draft submissions for directories and awards (e.g., Chambers, Legal 500, GCR, GRR).
• Conduct targeted research and competitive analysis to support business development efforts.
• Maintain various tracking systems and databases, including CRM, pitch tracker, collateral library, and experience database.
• Assist with special marketing projects as needed.

Requirements:

• Strong marketing technology experience and aptitude. Preference for candidates with experience using Microsoft Dynamics 365 and/or ClickDimensions.
• Ability to prioritize multiple tasks and projects in order to meet deadlines.
• Strong communication skills - ability to interact professionally with firm partners and senior attorneys, staff, and clients of the firm.

Education and General Requirements:

• B.A./B.S. in related field.
• One to two years of experience in a professional services environment (law firm experience preferred).
• Meticulous attention to detail including writing/proofing and maintaining marketing data.
• Ability to deliver projects with tight deadlines.
• Fluency in MS office.