(Full Time) Head of Marketing at Text Blaze (United States)
Head of Marketing
Text Blaze United States
Date Posted: 31 Oct, 2022
Work Location: San Francisco, United States
Salary Offered: $90000 — $150000 yearly
Job Type: Full Time
Experience Required: 3+ years
Remote Work: Yes
Stock Options: Yes
Vacancies: 1 available
About Text Blaze
Text Blaze helps individuals and teams eliminate repetitive typing and low-value work. It is used by over 200,000 users in various roles from Customer Support, Sales, and Recruiting to Health Care and Education. Our customers range from individuals and small business owners to Fortune 100 companies.
Text Blaze starts as an intuitive freemium product; Users start saving hours in minutes. It provides users with building blocks to create their own mini-productivity apps available anywhere they work.
Our users LOVE Text Blaze. We have a perfect 5-star rating in the Chrome Web Store and constantly receive positive feedback. Our user growth is driven almost exclusively by word of mouth and referrals.
This is a unique opportunity to be part of a founding team of a fast-growing product and build and own the marketing function and team.
We are an energetic, empathetic, and passionate remote team, bringing together the best talent from across the globe.
About the role
We’re looking for an experienced product/growth marketer to own Text Blaze’s marketing and help users discover and unlock the full value of Text Blaze. You’ll define user segments and messaging and lead initiatives to acquire users and drive engagement.
Responsibilities
- Define and refine our segments, positioning and messaging based on a deep understanding of our users and how they use Text Blaze.
- Develop and prioritize marketing initiatives and plans to test them.
- Lead the creation and deployment of content and collaterals across channels.
- Run growth experiments (including A/B tests), analyze results, and decide on the next steps.
- Hire and manage internal and external team members.
- Be creative and test new things.
Qualifications
- 4+ years experience in product and/or growth marketing roles in product-led / freemium SaaS products.
- Track record of driving significant improvements to core business metrics.
- Experience in organic (SEO, content, and social), product and paid marketing.
- Ability to independently drive results using creative and scrappy approaches.
- Great communication skills to convey plans including prioritization, assumptions, results, and next steps.
- Data and hypothesis-driven, including SQL knowledge.
- Team player with high emotional intelligence and ability to mentor others.