Company:
Addition Management
Location: New York
Closing Date: 21/10/2024
Hours: Full Time
Type: Permanent
Job Requirements / Description
Title: Business Development and Marketing Manager
Location: Downtown, New York (HYBRID)
Salary: $120k - $150k
Growing Law Firm is seeking a Business Development and Marketing Manager to join their team!
RESPONSIBILITIES
Event Management and Promotion
Location: Downtown, New York (HYBRID)
Salary: $120k - $150k
Growing Law Firm is seeking a Business Development and Marketing Manager to join their team!
RESPONSIBILITIES
Event Management and Promotion
- Plan and coordinate firm events, including logistics, invitations, and RSVPs for conferences, dinners, and holiday parties.
- Update the events calendar and manage promotional materials, ensuring brand consistency across all events.
- Initiate RFPs for event vendors, negotiate contracts, and manage relationships.
- Develop and maintain a dynamic editorial calendar for all media outreach activities.
- Craft and distribute engaging content such as press releases and articles highlighting firm achievements.
- Monitor media mentions and manage media relationships, ensuring positive firm representation in the press.
- Manage legal directory submissions to improve the firm's rankings and market branding.
- Coordinate with attorneys to ensure accuracy in submissions and leverage major platforms like Chambers, Legal 500, and Law360.
- Regularly update the firm's website with fresh content, including attorney bios, news updates, and job postings.
- Implement SEO best practices and maintain website analytics to track engagement and improve visitor experience.
- Develop and execute a cohesive social media strategy that aligns with the firm's branding and business goals.
- Create and schedule content across platforms, track engagement metrics, and adjust strategies based on performance data.
- Design high-quality visual content for digital and print media, maintaining consistency with the firm's brand guidelines.
- Manage projects from concept through completion, collaborating with internal stakeholders and external vendors.
- Oversee the CRM system to ensure effective communication and engagement with clients.
- Design and distribute targeted email campaigns, track performance, and adjust strategies based on analytics.
- Manage internal communications, ensuring employees are informed and engaged with firm news and updates.
- Review and refresh the firm's branding strategy, ensuring consistency and alignment with business objectives across all platforms.
- Lead efforts to strengthen existing client relationships and develop new business opportunities through strategic research and targeted communication.
- Bachelor's degree in Marketing, Business Administration, or related field; MBA, JD, or advanced Marketing degree preferred.
- Member of the LMA preferred.
- Proven experience in marketing and business development within a legal or professional services environment.
- Proficiency in digital marketing tools and platforms, including social media management.
Share this job
Addition Management