Company Description
Dropbox is a special place where we are all seeking to fulfill our mission to design a more enlightened way of working. We’re looking for innovative talent to join us on our journey. The words shared by our founders at the start of Dropbox still ring true today.
Wouldn’t it be great if our working environment—and the tools we use—were designed with people’s actual needs in mind? Imagine if every minute at work were well spent—if we could focus and spend our time on the things that matter. This is possible, and Dropbox is connecting the dots.
The nearly 3,000 Dropboxers around the world have helped make Dropbox a living workspace - the place where people come together and their ideas come to life. Our 700+ million global users have been some of our best salespeople, and they have helped us acquire customers with incredible efficiency. As a result, we reached a billion dollar revenue run rate faster than any software-as-a-service company in history.
Dropbox is making the dream of a fulfilling and seamless work life a reality. We hope you’ll join us on the journey.
Team Description
Our Marketing team sets product positioning and strategy, manages product launches, and gathers customer insights. We’re responsible for maximizing our products' potential, in order to delight our users and help Dropbox grow. We partner with teams across the company, including Product, Sales, and Engineering.
Role Description
As a Senior Product Marketing Manager focused on the sharing capabilities of our core File, Sync and Share offering, you will partner with internal teams across product, marketing, research, and more to drive pre-build, go-to-market, and growth strategies for Dropbox’s hero product in a fast-paced, high-impact environment. This PMM will fill a critical role on the team, managing the evolution and expansion of our sharing and collaboration capabilities for hundreds of millions of customers around the world.
- Build. Deeply understand the strengths, weaknesses, opportunities, and threats to our business, products and solutions, always connecting customer and market insights to roadmap and GTM strategy.
- Launch. Bring products to market that prove our unique value, vision, and leadership by partnering with cross-functional teams to expand global customer reach and awareness. Deliver best-in-class product education and communications that highlight our differentiated solutions in the increasingly crowded world of B2B SaaS solutions.
- Grow. Develop messaging that demonstrates deep audience and product understanding to effectively sell, continue to advocate for our customers, and use market insights to recommend new opportunities.
Responsibilities
- Positioning & Messaging: Craft insights-backed product positioning and messaging that serves as the keystone for internal and external launch assets, marketing programs, web copy, presentations and more.
- Research: Partner with internal and external research teams to be an expert in our customers, competitors, and the market. Ensure product narratives and launch plans are communicated crisply and informed by market insights and continuously speaking to our target customers’ challenges and pain points. Act as the voice of the customer and market in product development, design, and strategy sessions.
- Go-to-Market Execution: Develop and execute on full-funnel product go-to-market strategies and tactical plans, collaborating closely with the product, pricing & packaging, growth, and integrated marketing teams on content and campaign development. Continuously bring GTM learnings back to the product team to inform product development.
- Enablement: Create customer and sales enablement materials, partnering with content, CX, and enablement teams to ensure content is produced and delivered in a tailored way for customers.
- Culture: Embody our core values and uphold our unique company culture. We value diversity and inclusion, and encourage our team members to be their authentic selves at work.
Requirements
- 6+ years of work experience, with 4+ years of B2B product marketing, with a focus on SaaS tools
- Efficient, highly productive multitasker; ability to navigate ambiguity and eager to learn
- Proven success collaborating closely with Product, Marketing, Growth and Research teams to deeply understand customers, develop messaging, create content, and develop and deliver on go-to-market plans
- Excellent communication skills (written, verbal, visual), both for internal audiences at all levels of the organization and customer-facing messaging
- Both technically deep and business savvy enough to interface with all levels and disciplines within the organization
- Strong project management skills; results-focused with impactful execution and follow-through; highly detail-oriented
- Bachelor’s degree; MBA nice-to-have
Top 3 traits
- Solid product marketing experience, with track record of informing pre-build and driving growth, preferably specifically in the B2B SaaS space
- Experience specifically nurturing, growing and expanding existing customer adoption on products
- Strong attention to detail and ability to build trust amongst XFN stakeholders through work product and collaborative skills
Preferred Qualifications
- Self-starter who is comfortable with ambiguity
- Understands professional services: has worked at an agency or as a management consultant so understands the workflow of Dropbox’s current target audience
Total Rewards
US Zone 1$164,900—$223,100 USDUS Zone 2$148,400—$200,800 USDUS Zone 3$131,900—$178,500 USD
Dropbox is an equal opportunity employer. We are a welcoming place for everyone, and we do our best to make sure all people feel supported and connected at work. A big part of that effort is our support for members and allies of internal groups like Asians at Dropbox, BlackDropboxers, Latinx, Pridebox (LGBTQ), Vets at Dropbox, Women at Dropbox, ATX Diversity (based in Austin, Texas) and the Dropbox Empowerment Network (based in Dublin, Ireland).
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