Sales Director, Non-Endemic Retail Media

Job Description

About the role

The Director of Sales role will be positioned as a part of our growing media network team to coordinate sales and manage client relationships in the CPG categories across our Sponsored Product and Display Ad technology media platform. The ideal candidate should have a proven history of exceeding sales goals and existing in-roads with media contacts at CPG companies and agencies. Past experience in ecommerce media and sponsored search are a plus.

Duties And Responsibilities

• Generate revenue and strive to exceed target quota
• Utilize existing networks & intelligence tools to identify & contact prospective brand and agency contacts
• Offer smart client research, trends & ideas (i.e. valid business reasons) to drive interest & cultivate relationships
• Dissect each brand organization to uncover different rivers of funding (shopper marketing, brand, ecommerce, national media agency) with the intent to simultaneously unlock and elevate each relationship
• Own a room (even virtually) – present dynamically and instill confidence to challenge our clients in a kind, smart and creative way to ensure we are doing what is best for both businesses long-term
• Analyze campaign performance statistics and recommend performance enhancements
• Collaborate with internal teams (account management, ad operations, creative, analytics, development) to ensure a seamless experience for both the retailer & suppliers
• Communicate with retailer teams (Category Managers & Vendor Marketing) regarding “VIP” account outreach, pipeline, messaging + SKU prioritization, URL confirmation, etc.
• Track outreach & sales activity pipeline using CRM tool, HubSpot

About You

We are looking for a Sales Director who has the following skills, knowledge, and experience

• Working knowledge of retail, eCommerce and digital monetization programs as well as Ad Tech Industry knowledge
• Strong leadership qualities – trust, loyalty, empathy, forward thinking, self-starter
• Strong organization skills – proving the ability to prioritize to ensure deadlines are met
• Ability to problem solve focused on being solution oriented
• Excellent interpersonal communication skills
• Solution oriented mindset
• Proven thought leader in strategic planning and operational efficiencies
• Efficient time management skills – able to sustain timeline management and campaign deliverables
• Experience in various CRM, Sales Intelligence and Ad Server platforms and/or the ability and willingness to learn quickly
• Ability to work in a team environment
• Proficient in Google suite products

Qualifications

• 5+ years’ experience in advertising, media sales and/or business development
• Strong understanding of CPG environment either through direct sales experience or similar exposure
• Comfortable with DSP, DMP, PMP terminology & discussion
• BA/BS degree in marketing, business or related field
• Post COVID travel required to Brands/Agency offices