(Full Time) Growth Marketing Lead at Humanly.io (United States) | BEAMSTART Jobs
Growth Marketing Lead
Humanly.io United States
Date Posted: 27 Jan, 2023
Work Location: Seattle, WA, United States
Salary Offered: $90000 — $110000 yearly
Job Type: Full Time
Experience Required: 3+ years
Remote Work: Yes
Stock Options: No
Vacancies: 1 available
Humanly seamlessly brings together people and AI through conversation. Our chat technology screens and schedules candidates for companies with high applicant volume, while our conversation intelligence engine ensures those candidates receive a quality, equitable interview. We empower companies to present their best selves, improving the candidate experience and helping remove bias from the hiring process.
As a Y-Combinator (W20) graduate with robust seed funding, we’re excited to bring on new team members who are energized by an entrepreneurial, dynamic environment with fantastic growth potential. You’ll have a chance to work with a very talented group of folks who challenge each other and are focused on making a big impact.
We are fully remote and offer flexible working hours, though employees are expected to attend company meetings in the Pacific Standard time zone.
About The Role
The goal of demand generation marketing is simple — to support customer acquisition growth through conversion analytics and excellent brand awareness. You will manage & optimize an omni-channel strategy including website, marketing automation, email, landing pages, in-person and virtual events, paid search, and more. This position offers a great opportunity to gain valuable hands-on experience leading growth marketing for an early stage, b2b SaaS company.
What You’ll Do
- Curate and implement multi-channel, demand generation campaigns by partnering with product, sales, customer service, and founders
- Write and design demand generation content (e.g. paid ads, landing pages, emails) for conversion
- Each week aggregate marketing data from Google Analytics, HubSpot, Instapage, AdWords, HotJar, and other sources to uncover performance improvements
- Collaborate with sales to define qualifications for a sales accepted lead
- Create and refine website buyer journey to surface high intent prospects
- Present marketing program postmortem reports, insight, and key learnings
- Support tracking of team goals and budgets
Who You Are
- Experience in the following demand generation channels: email marketing, website & landing pages, marketing automation / lead scoring, ABM, paid search
- Demonstrated practice of using data and A/B testing to maximize campaign performance and lead conversions
- Experience in copywriting (not editorial blog writing) and the curiosity to learn how language guides conversion
- Real-life usage experience with Google Analytics, HubSpot, WordPress, SEMRush, and landing page software
- Thrive in the ambiguity of start-up culture
- You will succeed if you are proactive, take initiative, & continuously get work done
What We Offer
- Competitive compensation + equity
- Health Insurance Reimbursement Program
- 401(k) program to help you plan for your future while you help build Humanly's
- Flexible vacation and personal time off
- Remote-first
- Mission-driven company, helping improve the hiring experience for candidates and hiring teams alike
- Monthly recognition program with raffle prizes
- Company wide, annual meet ups
- An inclusive, friendly culture where your colleagues are also your friends
At Humanly, we are working towards improving the candidate and hiring team experience and helping remove bias from the hiring process. We are committed to creating an inclusive work environment while developing products that allow our customers to do the same. Humanly is proud to be an equal opportunity employer.
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