Our goal is to be the Energy & Beverage category experts and the only reasonable choice when retailers decide on an Energy Drink/ Beverage Category Partner or look for strategic expertise in the Energy/Beverage space. Reporting to the Senior Director, Shopper and Category Insights, you will lead the North American Category Insights team in the development and communication of our category insights. You will manage syndicated sales data and deliverables, and lead new category insights plans that grow the category and our influence with important retailer partners and our teams (Executive Leadership Team, Sales Leadership Team, Distribution, Trade Marketing, and Shopper Marketing). You will collaborate with these teams throughout the selling cycle to develop insights that help identify customer-facing strategies, opportunities, and solutions.
Responsibilities:
- Lead the North American Category Insights team in developing and communicating category insights.
- Manage syndicated sales data and deliverables.
- Develop and implement new category insights plans.
- Collaborate with various teams to identify customer-facing strategies.
Qualifications:
- 8+ years of experience in consumer goods, retail, or syndicated data with a focus on category management, sales, business analytics, or shopper insights.
- DSD Beverage experience.
- Experience using and employing syndicated data, customer card/POS data, and panel data to increase sales and share growth (experience with data sources such as Circana, Nielsen, Numerator, 84.51, dunnhumby, Luminate, Mintel, Euromonitor).
- Working knowledge of CPG retail landscape, sales drivers, merchandising, & execution.
- Experience with additional analytic programs an advantage (i.e., Tableau, Microsoft Access, PowerBI, ProSpace, SQL, VBA, Alteryx).
- Bachelor's degree or equivalent work experience.
- Must be fluent in English; additional language skills are an advantage.
Additional Information:
- Travel 0-10%
- Permanent position
- Benefits eligible