Senior UX Researcher

Job Description
About Fanatics Live
Fanatics Live is out to redefine the e-commerce industry-a bold and ambitious mission. We're driven to unite passionate communities with the products they obsess over and revolutionize the online shopping experience through content, community and commerce.
We are a small team of experienced product leaders and operators building products from the ground up with the unique advantage of being backed by Fanatics ($31bn valuation) - the world's largest sports merchandiser, which includes 900 sports relationships, 90+ million reachable fans, and exclusive licensing deals with the MLB, NFL, and NBA.
The opportunity before us is vast. Live stream shopping in China currently equates to 20% of e-commerce ($300bn annually) while in the US, live stream shopping is on trajectory to double from 2022 to 2025.
Check out some recent press here (WSJ, CNBC, FastCompany).
The team
Our people are at the top of their game... or on their way to get there. They're smart and kind and skilled in an extraordinary range of technologies, approaches, thinking and communicating. We believe in context, not control and and trust the team to do the best work possible to achieve our objectives.
We are distributed across multiple countries and timezones and value communication, clarity and candor. We are comfortable with uncertainty and change, happy to get to grips with new business sectors, innovative business models and novel product concepts. We get our hands dirty, are brave in their decision making and own the work we do.
About the Role
Central to our mission is to become the most collector and seller insight led company in our industry. That means deeply understanding the motivations and mindsets of both current and future collectors and translating that insight into guidance for our product teams.
To supercharge that work, we are looking to fill the newly created role of a Senior UX Researcher. Based in the design team and working closely with Product Managers and leadership, you will ensure we are:

• Useful - are our services helping users accomplish their objectives?
• Usable - can users complete their objectives quickly, easily, and conveniently?
• Used - are our services being or will they be used in the manner we intended?

Once we have this insight, you'll organize, analyze, publish, and promote it so our colleagues can make informed decisions about the future directions of the business.
This is a pivotal role and a great opportunity to build and shape how research is done and integrated into the wider business.
Responsibilities and duties: "What you will do in the role day to day"
As a UX researcher, you will combine helping launch some of their most important products for our business, along with helping us put collectors at the heart of the hobby.
You'll also help grow our culture, coach and inspire the Fanatics team, ensuring everything we do is based on what our collectors think, feel and want.
As a senior UX researcher you will:

• Set, maintain, and iterate standards for the user research practice at Fanatics Collect
• Plan, design and conduct a range of research methodologies to inform and guide the design and development of product journeys and marketing communication.
• Translate your findings into actionable insight that you will share across the organization, with a focus on promoting this user centered insight as key tool for business decision making.
• Guide and mentor colleagues on research best practices.
• Collaborate with our customer service and data team to gather deeper insights and increase effective cross-team ways of working.
• Support teams to build accessible digital products by including participants across the full range of our customer base.
• Work collaboratively in a multidisciplinary delivery team, including designers and product managers, to define research plans.
• Occasionally lead and support the product design teams' work running design sprints using HCD to find solutions to problem statements.

We'd love to hear from you if...
We're looking for people who can go beyond executing against research briefs, and who can demonstrate a growth mindset and initiative. We are in the game of delivering excellence and innovation to our customers.
You've got experience in:

1. Generative, innovation focussed and open ended research exploration
2. Evaluative Research to assess specific design solutions or concepts.
3. Survey Design to gather insightful and valuable responses from a large audience.
4. Basic knowledge of statistics and can analyze data effectively and interact in a world of A/B testing
5. Leveraging new technologies such generative AI to quickly analyze findings and build insight

What you'll bring to the role:

• Strong understanding of user experience best practices, and a commitment to staying up to date with industry trends.
• User-focus with the ability to push back and advocate for their needs.
• Solid business acumen through conducting User Research in a commercial setting.
• We use Figma, Usertesting.com, and Notion so experience using this would be great but not a must.

If you're worried that you don't 100% tick all of these boxes, please speak to us anyway. We know the "perfect candidate" doesn't exist and we love it when people bring their own perspectives and passions to Fanatics Live.
We'll encourage you to develop in areas you're passionate about, and we will support you in exploring areas you'd like to grow in.
In Los Angeles, the salary range for this position is $104,000-$130,000, which represents base pay only and does not include short-term or long-term incentive compensation. In New York City, the salary range is $112,000-$140,000. These salary ranges are specific to Los Angeles or NYC and may not be applicable to other locations. When determining base pay, as part of a final compensation package, we consider several factors such as location, experience, qualifications, and training.
About Us
Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally.
About the Team
Fanatics Collectibles is a leading licensor, producer, designer, and seller of physical and digital trading cards, sports memorabilia, and other digital assets for entertainment and sports properties globally, as well as a manufacturer of physical and digital trading cards. It has secured exclusive licensing arrangements with major national professional sports leagues, including the MLB, NFL and the NBA, and related players associations, to produce physical and digital trading cards and other collectibles.
Fanatics Collectibles also has partnerships with a number of individual international sports teams and leagues, as well as owners of other entertainment properties granting similar exclusive rights. Fanatics Collectibles recently announced Fanatics Live, expected to launch later in 2023, which will focus on transforming the digital shopping experience through personality-driven content and entertainment.