Director of Insights, Analytics and Forecasting

Company:  Analytic Recruiting Inc.
Location: Cambridge
Closing Date: 29/10/2024
Hours: Full Time
Type: Permanent
Job Requirements / Description

Director, Insights and Analytics - Neuroscience OR Rare Diseases

Our client is a leading pharmaceutical company seeking a Director, Insights and Analytics. As the key partner to commercial and marketing leadership, you will help identify & address the most important business problems facing the franchise via insights and analytics. This employee will define and evaluate brand performance, enable data-driven decisions, and deliver actionable insights. Responsibilities include insights and analytics, including primary marketing research, secondary analytics, forecasting guidance, and competitive intelligence.


Keywords: Analytics, Insights, Rare Disease or Neuroscience, Forecasting


Responsibilities:

  • Drive insights agenda: Scope, lead, and deliver cross-functional projects across core insights functions, including market research, forecasting support, competitive intelligence, brand analytics, and field analytics
  • Deliver high quality ad hoc analyses to MS / Neurology leadership (or Rare Disease) that offer clear recommendations in support of brand strategy
  • Collaborate with Advanced Analytics and Orchestration team and other Business Intelligence and Operations teams to support initiatives to guide brand strategy and execution
  • Lead Integrated Customer Plan and Annual Operating Plan and provide commercial team with comprehensive performance, target audience, and market insights to support strategy & resource investment
  • Cultivate strong relationships and effective ways of working within the Marketing team and amongst cross-functional teams (Sales, Marketing, Market Access, Medical, etc.), building consensus/buy-in amongst teams
  • Manage insights spend to allocated budget; pursue novel research methodologies that offer new capabilities and ways to optimize project efficiency


Requirements:

  • Minimum 10 +years relevant experience with a pharmaceutical or biotech manufacturer
  • Executive presence
  • Deep analytics experience
  • Solid understanding of commercial business and industry standard datasets – script (IQVIA, Symphony, etc.), Patient (Specialty Pharmacies/Distributors), and Managed Care (Symphony, etc.).
  • Strong analytical and quantitative skill set, including Excel modeling skills
  • Excellent strategic thinking capabilities with ability to synthesize large amounts of information and logically structure PowerPoint deliverables
  • Strong communication and project management skills
  • Driven, highly self-motivated, confident, high-energy individual


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