Job description
The Director of Sales and Marketing is responsible for maximizing the facility’s census through interaction with referral sources. Assists in achieving revenue targets and providing sales and marketing support for the Center. Responsible for local market analysis and coordinating facility marketing plans. A successful Director of Sales knows how to manage all aspects of sales operations. The Director of Sales tests different sales plans and adjusts the sales strategy as needed to increase profits. They typically work closely with the sales team, but they also work with the entire leadership team, prospects, and other stakeholders.
Some examples of daily Director of Sales and Marketing job duties include:
- Managing all sales team members and processes
- Setting sales goals and quotas
- Creating the sales department budget
- Producing sales forecasts and reports
- Researching the market and competitors
- Training, mentoring, and motivating the sales team
- Collaborating with the marketing department to develop effective promotional materials
- Building relationships with prospects and referral sources
- Coordinating internal publicity events
- Ability to handle multiple priorities and is competent in organizational and time management skills
Qualifications
To be successful in Director of Sales careers, candidates need certain skills and qualifications, including:
- Strong leadership and sales skills
- Analytical skills to evaluate data and use it to make decisions
- Understanding of market trends and adaptability to follow those trends
- Motivational and influential
- Problem-solving and customer service skills
- Strong organizational skills and strategic planning
- Bachelor's degree
- Leadership experience
- Previous sales/marketing skills and experience