Performance Media Manager

Company:  True Media
Location: Minneapolis
Closing Date: 22/10/2024
Hours: Full Time
Type: Permanent
Job Requirements / Description

The Performance Media Manager will play a crucial role in driving client success through effective digital marketing campaigns. This role requires a strong understanding of performance media channels and the ability to plan, execute, and optimize campaigns to achieve client goals while providing valuable insights and recommendations.

Key Responsibilities:

  • Execute and optimize paid media campaigns across multiple channels.
  • Analyze campaign performance metrics to identify optimization opportunities and provide actionable insights to clients.
  • Collaborate with the team to develop effective media strategies aligned with client objectives.
  • Maintain strong communication with clients, internal stakeholders, and external partners to ensure campaign success.
  • Demonstrate proficiency in industry-standard tools and platforms for campaign management, data analysis, and reporting.
  • Stay updated on industry trends and emerging technologies to drive innovation and improve campaign effectiveness.

Qualifications:

  • 1-2 years of experience in Search Engine Marketing (SEM) or Digital Marketing.
  • Strong understanding of performance media channels and campaign optimization techniques.
  • Proficiency in industry-standard tools (e.g., SEMRush, Spyfu, AdGooRoo, Google Tag Manager, Google Marketing Platform, Excel).
  • Excellent analytical skills and ability to interpret data to inform strategic decisions.
  • Strong communication and interpersonal skills.
  • Passion for digital marketing and staying updated on industry trends.
  • Additional preferred qualifications include experience with e-commerce marketing, knowledge of SEO best practices, and experience with advanced analytics tools (e.g., SQL, Python).

Education:

  • Bachelor's degree in advertising, marketing, communications, or a related field.

Total Perks Package:

  • Career development opportunities
  • Recognition programs
  • Hybrid work schedule; 3 days in the office, 2 days working from home
  • Fun and collaborative work environment
  • Insurance coverage
  • 401(k) retirement plan with employer match
  • Paid time off and holidays
  • Mental health and wellbeing support
  • Maternity, paternity, and adoption paid time off
Apply Now
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