About This Role
iQuanti is seeking a Senior Account Director in the New York City / Jersey City area to drive engagement in a portfolio of existing accounts and expand opportunities within these engagements. As a member of iQuanti's Client Services team, the Senior Account Director is responsible for all areas of client delivery and overall relationship health.
This role requires familiarity with all aspects of clients' business and the ability to mine new business opportunities by building relationships across client organizations, mapping key decision-makers and areas of opportunity, and developing thought leadership and frameworks for growth.
The Senior Account Director must be collaborative and team-oriented and possess excellent problem-solving, leadership, and communication skills.
Duties and Responsibilities
- Advise clients on new digital marketing opportunities and trends
- Understand clients' business and apply appropriate digital marketing frameworks to drive revenue growth/acquisition
- Partner with solution and engagement teams to develop digital marketing strategies across web analytics, SEM, SEO, display, social media marketing, and site experience optimization
- Create strategic plans, persuasive briefs, and business cases for clients
- Grow client accounts by owning proposals for emerging opportunities and driving them through inception, nurture, negotiation, and close
- Support day-to-day client interactions
- Assemble teams around emerging engagements
- Maintain visibility into projects' revenue, margin, and resource needs
- Ensure that client deliverables are of the highest quality and arrive on time and within budget
- Author, review, and approve all commercial solutions and project estimates before client review
- Identify potential project risks, address project slippage, and develop strategies to mitigate risk
- Collaborate internally to ensure timely reporting of forecasts, realization of income, and adherence to client agreements and commercial terms
The Ideal Candidate Will…
- Have 10-15 years of account management experience in digital technology services, including minimum 4-5 years of experience in managing the delivery of digital assets (PPC/SEO, display ads, websites, apps, etc.)
- Demonstrate the ability to grow revenue within client relationships
- Have experience driving agency relationship success metrics via regular QBRs and qualitative client surveys
- Demonstrate the ability to align and lead global teams across cities, cultures, and time zones
- Be impeccably organized and an exceptional written and verbal communicator
- Be proficient at digesting and appraising client data, extracting business challenges, and assembling potential solutions
- Be a proficient user of workflow management tools
- Possess a comprehensive understanding of digital performance marketing platforms and channels, including but not limited to:
- Meta
- DMPs and DSPs
- SEO
- UX / CRO
- Acquisition marketing tactics
- Be adept at working independently and collaboratively with leadership based in the U.S. and delivery teams based in the U.S. and India
- Experience in a client-facing role at a management consulting firm is a plus
- Financial services experience is a plus
Compensation: $135K - $150K/yr
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