At Johnsonville, our members are responsible for everything! If you're passionate about making a difference, we want you to help make our products, our processes, our communities and each other better. Since 1945, Wisconsin-based Johnsonville has proudly made our products in the U.S.A.! Our family-owned company has grown from a small butcher shop to the No. 1 national sausage brand. We employ 3,000+ members. Johnsonville products are enjoyed in 45 countries and served in 130 sports stadiums throughout the U.S.
Director, Sales Strategy
Position Overview:
The Director of Sales Strategy for our Grilling & Cooking Brands will lead the integration of Brand, Category, and Channel strategies into a clear Johnsonville Trade Strategy. The Director, Sales Strategy will drive opportunities across all core business drivers including pricing, placement, promotion, and distribution for all channels and classes of trade. This position provides category expertise and a deep understanding of the nuances of the retail environment to enable better partnerships with Sales and Marketing to drive growth.
The Director, Sales Strategy role develops and leads the annual go-to-market strategy for our Grilling & Cooking Brands. This position aligns and maximizes customer and brand strategies to capitalize on growth opportunities.
Responsibilities:
- Lead and facilitate the annual Brand & Customer Sales Planning processes to align with customer requirements & timelines
- Own and drive development and delivery of trade strategy and annual playbook
- Lead the timely release of go-to-market strategies, tactics, and KPIs to enable effective sales execution with customers
- Partner with Sales in the development and sell-in of annual customer plans
- Partner with Category Leadership & Revenue Growth Management (RGM) to develop effective go-to-market strategies and tactics with customers
- Act as the primary contact and advocate between Sales and Marketing to enable effective execution of go-to-market strategies with customers
- Translate brand priorities into go-to-market strategies and KPIs that enable improved execution with customers
- Proactively conduct ongoing analysis and derive insights to evolve go-to-market strategies aligned to customer opportunities
- Identify and scorecard business risks, opportunities, and contingencies with Sales and Marketing to develop the annual plan and KPIs
- Participate with RGM to identify and solve gaps to plan within the ROC process
- Monitor and scorecard execution of trade strategy with RGM team
- Coach the Sales Strategy Manager
Education:
- Bachelor’s Degree required; MBA or master’s degree preferred, or equivalent job-related experience
Experience:
- 7+ years of Trade Marketing, Sales Strategy, Field Sales, or similar discipline experience required
Skills:
- Leadership experience with proven track record
- Outstanding communication skills (verbal, written, listening), organization, and presentation skills
- Ability to develop objective points of view and be a strategic thought leader on the team
- Ability to exhibit thought leadership and influence senior team members
- Ability to contribute to a strong team environment with positive and constructive input
- Exceptional Microsoft Office skills (Excel, PowerPoint, Word, Database Management)
- Syndicated POS data tool expertise (i.e., IRI Unify, Nielsen Nitro/Answers)
- Customer POS and loyalty card data expertise (i.e., dunnhumby, Luminate, 84.51, EYC)
Date: August 26, 2024
Location: Global Headquarters, Sheboygan Falls, WI required
Coach: Senior Director Commercial Planning
Member Status: Full Time, Salaried
Travel: 10-15%
Benefits:
Members have the potential for a monthly bonus, 401k with a company match, and profit sharing. Members also have access to terrific benefits including affordable medical, dental and vision coverage; flexible spending accounts; disability and life insurance; and fertility and adoption assistance. Johnsonville also offers competitive paid time off, including paid parental time off, as well as access to the 24/7 onsite fitness center, onsite medical clinic, and tuition reimbursement!
How to Apply:
External candidate: Apply online only at: careers.johnsonville.com
Applicants must be authorized to work in the US without requiring sponsorship now or in the future.
We value the diversity of our workforce and we embrace the principles of Equal Opportunity Employment. M/F/Vet/Disability
Johnsonville values the service Veterans and their family members have given to our country. We support the hiring of returning service members and military spouses.
#J-18808-Ljbffr