Location: In the NYC Office
⬆ Reporting Into: Account Directors & Chief Creative Officer
Compensation: $115,200-$129,600. This is a 1099 Independent Contractor position.
Start Date: 8/20/24 – or earlier.
Seeking for our next superstar AD.
About VMGROUPE
VMGROUPE is a 360˚ agency unlike any other. We are your group, and an extension to your internal team. Recognized as a strategic thought-leading partner, we specialize in beauty, fashion, jewelry, fragrance, fine food, wine, spirits, and real estate. We create desire, delivering exceptional branding, memorable content, compelling storytelling, high conversion, and transformative growth. Hyper international and headquartered in New York, we lead with diversity, ensuring creativity that resonates globally, and is fresh and on the pulse. We build brands. We build experiences. We build resort villages. We’re juggernauts and polymaths, not bound to a list of predefined capabilities. As our clients claim, there is nothing we do not do. We do it all, beyond well, with the highest level of expertise and attention. We elevate brands and push luxury forward, because we are DOPE AF, and do Dope AF $$$hit. We are ultra-refined, and forever uber young with a GenZ sense of humor.
You are:
A hands on art director with deep executable skills in all Creative Cloud software. You work quickly, intelligently, strategically, and have an extremely good eye and extremely great taste.
The Role
Your mission is to elevate all, by developing creative solutions that are strategy-driven and visually-rich. You will be responsible for comprehending a brief and delivering 3 strong conceptual directions to meet the brief’s goals, with clear strategy and the visual solution to meet the objectives. You will create adcepts, mockups, mood boards, storyboards, direct on set, and supervise post-production with retouching and editing notes. You will lead the creative development from start to finish. As a full service agency, you will AD, brand developments, packaging design, content creation for still life, on model, CGI, 3D Motion Graphics, Metaverses, websites, social assets, and events & experiences.
Key Responsibilities
1) Art Direct:
a) Spearhead and manage the art direction for both small and large projects, harnessing brand design, copy, art, and digital technology
b) Lead and review the work of the creative teams for all web, print, and digital marketing needs
c) Lead in the creative concepting and execution of strategy-driven and visually-rich solutions.
d) Produce simplified, intelligent, bold, fresh, innovative work that translates complex ideas into compelling print materials and digital experiences for sophisticated audiences
e) Oversee the presentation of final concepts, and obtain approvals for deliverables
f) Present concepts on calls with verve and up-beat energy.
2) Strategic Lead:
a) Participate and be a though-leading contributor in brainstorming sessions with creative team, maintaining strategic thinking to develop innovative and actionable initiatives in a fiscally responsible manner
3) Art Department Management:
a) Supervise a cross-functional team of graphic designers, copywriters, social-media experts, photographers/videographers, and project managers in the strategic development of messaging and creative deliverables
b) Prioritize work and resources across engagements, based on short- and long-term needs, and develop schedules by collaborating with designers, copywriters, and production artists
c) Review and approve art developed by the team, ensuring that deliverables address marketing goals and challenges effectively.
d) Ensuring any copy related work goes through the right copy review and has been approved by Copywriter, Creative Director, Account Director, and Chief Creative Officer.
4) Growth:
a) Assist with Visuals & Presentation Approach of Pitch Presentations
i) Proper review of all materials and deadlines
ii) Establishing the design system for pitch deliverables.
iii) Appointing right creatives to support and enhance your vision.
iv) Develop strategy
v) Create pitch presentation
vi) Present pitch
vii) Deliver pitch presentation
b) Assist with production and coordination of shoots
c) Have weekly meetings with the Agency Executives to align on all projects + Future pitches.
Practical stuff we anticipate you having
- Eight(8) years of relevant experience, with Five(5) or more years as an Art Director in an agency or leading/high-profile brand.
- Experience in creating marketing/advertising campaigns — from developing the vision and messaging platform to overseeing production and ensure they are on-time and within budget
- Experience in creating integrated content across all marketing channels: digital, social media, paid media, mobile, offline, and print
- Proven ability to develop successful concepts
- Proficiency in leading a team of diverse, talented creatives
- Strong creative vision, with an eye on business objectives
· Expert knowledge of Adobe Creative Suite
· Expert knowledge of AI resources, tools, trends to optimize and advance creative development
· Expert knowledge of Gsuite, and Microsoft Office, keynotes
· Expert knowledge of the full services provided at the agency
· Expert knowledge of asset management tools and project management tools, Dropbox, Monday.com, and #slack. (smartsheets is optional)
What we’re looking for from the heart
- Self-starter persona
- Problem solver
- Hyper proactive
- Team-player mentality
- Passion, enthusiasm, energy, humor, and the ability to convey this through communication and presentation skills.
- Intellectually curious; you want to understand everything about our clients’ business.
- Intrinsically-motivated – you want to win because that’s how you are built.
- A history of thriving in fast-paced, results-oriented positions that directly contributed to client happiness.
- Previous exposure to collaborating with diverse teams is a plus
Key Things to Know
- This is a full-time Independent Contractor Position.
· Onboarding takes 30 days. You are expected to show promise and your difference by month 2.
- This is a NYC role. Must work from our office with remote work flexibility as you wish, yet being in the office is and on set and shoots is 90% of the role.
Benefits
Generous work life balance with 22 days PTO, 11 National Holiday closures,
Unlimited unpaid vacation days