Marketing Coordinator

Position Overview:

The Marketing and Office Coordinator is a dual-role responsible for supporting both the marketing department and general office administration. This position is ideal for a highly organized, proactive individual with a knack for multitasking and a passion for both marketing and efficient office operations. The role involves executing marketing campaigns, managing social media, and overseeing day-to-day office activities, ensuring that the workplace runs smoothly.

Key Responsibilities:

Marketing Coordination:

• Assist in the creation, planning, and execution of marketing campaigns, including content development, digital marketing, and event promotion.
• Manage social media accounts, including content scheduling, engagement, and performance tracking.
• Coordinate and maintain marketing materials, such as brochures, newsletters, and presentations.
• Support the Marketing Director in developing marketing strategies and analyzing campaign performance.
• Conduct market research to identify trends and opportunities, providing insights for marketing initiatives.
• Assist in organizing and attending trade shows, conferences, and other events, representing the company as needed.
• Update and maintain the company website and email marketing campaigns.

Office Coordination:

• Manage the day-to-day administrative tasks of the office, including scheduling meetings, managing calendars, and handling correspondence.
• Serve as the primary point of contact for office-related inquiries, ensuring efficient communication within the office and with external stakeholders.
• Maintain office supplies and equipment, coordinating with vendors as necessary.
• Assist with onboarding new employees, including setting up workstations and providing necessary resources.
• Handle travel arrangements and accommodations for staff, as needed.
• Organize and maintain files, records, and documents, ensuring confidentiality and easy access.
• Coordinate office events and meetings, including managing logistics, catering, and materials preparation.

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 2+ years of experience in a marketing or office administration role.
• Strong organizational skills with the ability to multitask and prioritize tasks effectively.
• Excellent written and verbal communication skills.
• Proficiency in Microsoft Office Suite, including Word, Excel, PowerPoint, and Outlook.
• Experience with digital marketing tools (e.g., Google Analytics, social media platforms, email marketing software) is a plus.
• Ability to work independently and as part of a team, with a proactive and problem-solving approach.
• Attention to detail and a high level of accuracy in work.