Position Summary
The Senior Product Manager, sets the company direction for developing new Laser Driven Light Source products by identifying potential customers and applications, conducting market research, generating product requirements, determining specifications, production timetables, pricing, gross margin targets, and time-integrated plans for new product introduction. The Senior Product Manager is also the key interface to an extended sales team and to key OEM and end-user customers.
As the Senior Product Manager for Laser Driven Light Sources, you drive the commercial pace of a fast growing business that is extensively used in the Semiconductor Metrology space. You are familiar with Original Equipment Makers and you have the drive to grow the product lines you own at good gross margins.
Key Responsibilities:
- Define and execute product strategy (including consumables and service) including product roadmaps;
- Identify and implement market share growth opportunities;
- Own product positioning, pricing, profitability and life cycle management. Maintain consistent product configurations, manage special customer requests;
- Act as Product Evangelist with the global Hamamatsu and Distributor sales organizations, influencing and directing action to meet business objectives;
- Provide strategic, technical and pricing guidance to sales proposals;
- Oversee market research, monitor competitive activity, and identify customer needs;
- Together with Sales, interface with OEM customers to manage product/process specifications, customer special requests and reliability issues;
- Contribute to establishing pricing strategies based on product cost models that include the company targeted margins;
- Develop Market Requirements statements and drive the product development process within budget and cost targets. This involves bringing new products to market by analyzing proposed product requirements and product development programs; preparing return-on-investment analyses; establishing time schedules with engineering and manufacturing.
- Create and present marketing materials including presentations, data sheets, promotional and training materials.
- Approve Engineering Change Orders, Engineering Change Requests and Customer Specials Requests for product changes per customer or market requirements. This includes facilitating inventory turnover and product availability by reviewing and working with manufacturing to plan inventory levels and production schedules.
- Take a self-directed leadership role in the support and resolution of technical and business customer-related issues.
- Keep appropriate documentation (trip reports, expense reports, various sales reports) current at all times.
- Represent the company professionally in all interactions and present capabilities and proposals in a knowledgeable and effective manner to earn the trust and respect of all stakeholders.
- Maintain current knowledge of relevant product/service offerings to offer technically accurate solutions to customers.
- Participate in selected conferences and exhibitions, network effectively to build brand awareness with targeted accounts and individuals.
Minimum Requirements and Qualifications
- Bachelors degree in a Science or Engineering discipline.
- 10+ years solid and relevant experience with customer-facing roles and a highly technical product in either product management, sales or product marketing.
- Original Equipment Maker (OEM) experience strongly preferred.
- Semiconductor Capital Equipment experience is strongly preferred.
- Proven track record converting prospects into revenue generating accounts with new products or new customers for existing products.
- Proficiency with MS Word, MS Excel, PowerPoint and working knowledge of Access databases.
- Impeccable attention to detail. Excellent organizational skills.
- Good presentation skills.
- Ability to lead and work collaboratively in a team.
- Able to thrive in a fast-paced environment.
- Must be thorough and persistent with a strong work ethic; willing to work extra hours to meet customer needs and company objectives.
- Excellent English communication skills both written and verbal. Comfortable interacting with staff at all levels within the customer organization.
- Willing and able to travel in and outside the USA, as needed.
- 15-20% Travel anticipated.
- Experience with SalesForce CRM a plus.