Senior Account Executive, Consumer Markets (LA)

About Hill & Knowlton

Hill & Knowlton is the global strategic communications leader for transformation. We help brands, businesses and leaders build reputation, manage risk, and create breakthrough opportunities for growth. Founded in 1927, today’s Hill & Knowlton operates 70 offices in over 30 countries, providing advisory, public relations and creative solutions to local and global clients. Our global team offers integrated strategic services, grounded in deep sector expertise, and enabled by creativity and intelligence. Headquartered in New York, Hill & Knowlton is part of WPP, one of the world’s largest communications services groups.

Hill & Knowlton has an immediate opening for a seasoned Senior Account Executive, Consumer Markets to join two incredible accounts in our Consumer Sector. This is a terrific opportunity on two exciting global accounts – a leading audio streaming platform and leading sportswear brand. Do you enjoy sports? Do you enjoy entertainment and consumer tech? Do you enjoy helping brands push boundaries? Do you thrive under pressure? If so, this is the role for you.

This role will support a variety of projects on both accounts and interact daily with client teams and Hill & Knowlton account staff, as well as the ability to collaborate with various Hill & Knowlton practices. This role requires an individual who is proactive, capable of blending trends and culture into meaningful PR strategies, understands the media landscape and what editors/reporters need today, willing to dream-up fresh ideas to marry client campaigns with what is happening across digital culture. And most importantly, you are detail-oriented and eager to learn!

The ideal candidate will have:

• Knowledgeable of sports, women’s culture and streetwear as well as entertainment, audio and trends in earned media.
• Understanding of the evolving media landscape, looking to podcasts and digital channels (e.g., TikTok, Instagram) to round out PR strategies beyond traditional .com and broadcast.
• Experience working with celebrity and athlete campaigns and securing media interviews and media coverage.
• Best in class presentation skills – we are often expected to design and present PR ideas to internal client teams & stakeholders.
• Managing, maintaining and growing media relationships.
• Responsible for staffing client events and meetings in-person and virtual.
• Mastery of client service best practices.
• Experience working on campaigns designed for Black and LatinX communities and consumers, as well as Gen Z/Alpha consumers.
• Strong written and verbal communications skills across a range of mediums (social media, long-form content, media materials/press releases, presentations, messaging etc.).
• Experience managing projects from end-to-end, being solution oriented and always keeping in mind client goals.
• Preferred experience working on communications for a Fortune 100 and/or CPG company.
• An understanding of how to mentor and guide junior staff.

What you’ll be doing:

• Establishing strong relationships with clients.
• Approaching every project with a client excellence mindset and commitment to quality work that exceeds expectations.
• Contribute to generating fresh and smart ideas.
• Crafting thoughtful points of view and recommendations based on a broad understanding of consumer behavior, media relations and industry landscapes.
• Developing client messaging and developing compelling brand narratives to share across channels.
• Directly managing and mentoring a collaborative team of smart and enthusiastic PR professionals; ensuring deliverables are met.
• Developing written materials, including reports, press releases, presentations, analyses, coverage recaps, and general client correspondence.
• Developing/consulting on earned media strategies, media lists, organizational partnerships, editorial calendars, conferences, and awards.
• Leading team and client meetings.
• Management of project budgets alongside an understanding of agency financial processes.

What you’ll need:

• 3-4 years of public relations experience; experience in sports, music, entertainment; consumer experience is a must.
• Strong consumer brand background and experience leading consumer campaigns for complex, global organizations.
• High level consumer media relations strategy and execution experience.
• Proven trusted client adviser: an active listener who builds strong partnerships and confidently offers counsel.
• Experienced in: Cision, Microsoft suite of tools, MuckRack, Brandwatch and Google Workspace (a plus).
• Strategic thinker: understands our clients’ business and communications challenges and develops smart, insight-driven strategies.
• Creative spark: brings a fresh perspective to our clients and develops ideas that challenge conventions.
• Growth mindset: proactively seeks opportunities to drive organic growth.
• Passionate: Lives and breathes the client’s business. Understands the client’s pain points.
• Operationally savvy: experienced at effectively managing multiple work streams and client budgets.
• People-centric: committed to the development of team members through active coaching and mentoring.
• Adaptable by nature with the ability to thrive under pressure and manage a variety of client contacts and priorities.

The base salary for this position at the time of this posting may range from $45,000 to $90,000. Individual compensation varies based on job-related factors, including business needs, experience, level of responsibility and qualifications. We offer a competitive benefits package, click here for more details - Benefits at WPP .

Hill & Knowlton is more than an agency. It’s a collection of thousands of brilliant, collaborative and driven employees – all united around a single vision of transforming our clients, our company and the world.

And at H&K, diversity, equity and inclusion are not just values; they are strategic imperatives that fuel our future in an industry built on the art of understanding, connecting and developing relationships. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue and cultivating meaningful experiences that drive innovation and creativity.

As an Equal Opportunity Employer, Hill & Knowlton does not discriminate against applicants or employees because of their race, creed, color, age, religion, sex, disability, sexual orientation, marital status, military status, national origin, or ancestry.