Job Title - Global Marketing Manager
Location - San Diego, CA
Duration – 12+ Months
Work hours: 8am-5pm, 40 hours/week
Client: Medical Device Company
Job Category: Marketing
Level Of Experience: Senior Level
Employment Type: Contract on W2 (Need US Citizens Or GC Holders Only)
Description:
This role will support the downstream commercial go-to-market coordination and execution for MMS' Enterprise Inventory Optimization solutions. The position will require close cross functional collaboration across platforms and different functions (customer service, finance, contracts etc).
Responsibilities:
• Develop a marketing plan for the overall solution(s) supported, including specific product elements as needed with key activities to support the retention of existing customers and the acquisition of new customers.
• Create the go-to-market plans and manage the cross-functional implementation of the plan. Go-To-Market responsibilities include:
• Develop commercialization goals, objectives, success criteria and metrics and measure results
• Support identification of market segments and develop value offers/positioning
• Adjust pricing strategy to meet US region needs
• Ensure that LCR results/evidence is available prior to launch
• Support development of sales training plan
• Collaborate with contracts and platform teams to ensure that all quote to cash requirements are met prior to launch
• Collaborate with product management, marketing communications, and sales to develop product positioning and messaging that resonate with our target buyer and supports BD MMS Way of Selling
• Collaborate with HEOR to ensure that evidence generation projects meet US region needs.
• Support tradeshow and safety center activities
• Support RFP content development