Associate Director, Business Intelligence - Data Operations
PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps patients navigate the most important moments of their healthcare journeys.
While we have grown to be the No. 1 agency in our industry, at heart we're still a startup. It's that energy and spirit of innovation that allows us to create bold and meaningful "health media firsts" for our clients, and to do it all with #phmlove.
Job Description
The Associate Director of Business Intelligence, Data Operations (hereafter "BI") will apply their years of experience in data analysis and strategic consulting as the BI / Data Governance lead on any of our myriad of enterprise clients within the health and wellness industry. Paramount to this success will be the ability to utilize the many media data sources at the disposal of the BI team to integrate all of them in multiple BI platforms, document these integrations, QA multiple use cases and train the client on media data operations.
You will gather media data requirements to develop data products with internal and external clients. We ask that you have dual knowledge of both data engineering and a knowledge of media data as you will support the design and advancement of our current warehouse solutions (built on the Datorama and Snowflake technology stacks), classifying real-time data to our clients and can also translate the data requirements to an external client via timelines, presentations, and other forms of documentation. This also involves a data quality assessment process that needs to be advanced and maintained.
Besides fulfilling any data requests made by the external client, data must also be aligned with internal BI partners to make sure it is visualized and used based on the measurement strategy outlined. Therefore, a person that is successful in this role will understand the media buy process from start to finish. You will report to the Director of Business Intelligence.
Responsibilities
- Craft and maintain professional relationships with the many members of your client team(s) while being solely responsible for the level of quality in communications and deliverables for the entire team that serves on the data client's behalf.
- Work throughout the year with internal (PHM) and external (client team, partner agencies/consulting groups) partners to craft media data operations that satisfy all client data needs and address challenges with clearly defined goals and definitions of data integration and reporting success.
- Oversee the creation of the business rules and documentation (ERDs) of the engagement and participate together with internal Finance and Operations teams in the scoping process and any necessary requests for proposal from outside vendors/data companies.
- Manage the many internal data sources (including an expertise in Datorama) and third-party vendors/data streams that comprise our custom measurement platform while keeping process on task within the established timelines and delivery dates.
- Identify areas of opportunity to expand our presence through consultative selling at current clients while periodically participating in any new business development opportunities as they arise.
- Experience working across multiple aspects of the PHM client base including HCP and DTC media, data integration projects, scoping/staffing, contracting for data use and third-party partnerships.
- Experience managing multiple client engagements/projects concurrently and addressing varied needs of a diverse client pool.
- Pick-up high-level concepts and synthesize learning to apply BI thought process and open opportunities to integrate with other BI engagements and areas of the organization.
Qualifications
Requirements
- Depth of understanding of business intelligence software such as Datorama, an expertise in media data and financials (PRISMA, Ad Servers) and cloud base services such as Snowflake, Databricks, Azure.
- Experience managing the career development and daily workflow of junior team members.
- While all engagements are unique, travel is normally required 10 to 15% of the time.
- Bachelor's Degree (preferably a BS in a related field) is required.
- 5 years of work experience in data/analytics consulting or quantitative marketing/analysis (healthcare, pharmaceuticals and life sciences experience preferred).
- Datorama Development Experience required.
- Media Data Experience required.