Senior Content Marketing Manager

Fastly helps people stay better connected with the things they love. Fastly’s edge cloud platform enables customers to create great digital experiences quickly, securely, and reliably by processing, serving, and securing our customers’ applications as close to their end-users as possible — at the edge of the Internet. The platform is designed to take advantage of the modern internet, to be programmable, and to support agile software development. Fastly’s customers include many of the world’s most prominent companies, including Vimeo, Pinterest, The New York Times, and GitHub.

We're building a more trustworthy Internet. Come join us.

Role Overview

This is a hybrid role that needs to be in the San Francisco Fastly office 3 days/week!

The Senior Content Marketing Manager is part content creator and part air traffic controller. They will advance Fastly’s story by pulling thoughtfully crafted content that supports our brand and business goals out of the subject matter experts throughout our organization, and help manage the process and flow of different pieces of content as they get created, approved, published, and promoted. As a member of Fastly’s marketing team, you’ll lead and participate in collaborative efforts with several cross-functional teams to conceptualize, produce, and execute content-led programs that build brand awareness and affinity, and generate leads.

What You'll Do

1. Proactively connect with partners; schedule and hold meetings to drive plans and projects to completion.
2. Act as a strategic content partner on cross-functional programs, working directly with those teams accountable for activating and promoting your content to set objectives, key performance indicators, handoff expectations, and deadlines.
3. Manage the flow of different content projects as they move from ideation to creation, revision, approvals, publication, and promotion.
4. Manage the editorial calendar of the Fastly blog.
5. Develop content across multiple mediums and channels (ebooks, reports, white papers, email, ads, blog, landing pages, events, video).
6. Initiate, own, and manage thought leadership programs end-to-end with deep collaboration & enthusiastic partnership from across the company.
7. Get tuned into the Fastly brand story, stay on top of industry developments, news, and trends; strategically bring these two sides together to pitch and create timely, relevant, and ownable content.
8. Conduct research and interviews to build content around a differentiated point of view.
9. Ensure integrity of our brand narrative in your writing and editing (voice, style, tone).
10. Function as an in-house content authority and advisor by educating and influencing others on content plans and objectives.
11. Scale content production by finding opportunities for expanding or atomizing content, and working with contractors and vendors.

What We're Looking For

1. 8+ years writing and driving content marketing programs for B2B brand in a fast-paced company or agency.
2. Proven record of initiating, owning, and producing industry leading content marketing programs and thought leadership deliverables.
3. Experience leading cross-functional projects to build a content marketing program, and scale the volume of materials over time ensuring high quality deliverables.
4. Experience managing, adapting, and creating content management processes involving approvals and similar management tools.
5. A propensity for project management and interpersonal communication; comfortable juggling multiple projects, delivering them on time and on budget.
6. Meticulous attention to detail with outstanding proofreading, fact-checking, and editing.
7. Experience performing research with and acquiring insights from a variety of sources.
8. Ability to present complex technical concepts in a clear and compelling manner.
9. Ability to get inside the mind of our target prospect/customer personas, and tailor messages for that particular audience.
10. Can closely collaborate with design to shape, define, or adapt to the creative direction; provides great care for how copy works with the design.
11. Great teammate with outstanding communication skills and a hands-on, roll-up-your-sleeves work ethic.
12. Flexibility to work with a globally distributed team, coordinating across locations and timezones.
13. Equivalent practical experience or a Bachelor's degree in Journalism, Communications, Technical Marketing, Computer Science, or related technical field.
14. Experience working in a high tech or complicated B2B SaaS organization with multiple product lines strongly preferred.

Work Hours

This position will require you to be available during core business hours.

Work Location & Travel Requirements

This position is open to the following office location:

1. San Francisco, CA - in our SF office 3 days/week (typically Tuesday, Wednesday, and Thursday).

Fastly currently embraces a largely hybrid model for most roles which allows employees flexibility to split their time between the office and home. This position may require travel as required by your role or requested by your manager.

Salary

The estimated salary range for this position is $133,200 to $166,500. Starting salary may vary based on permissible, non-discriminatory factors such as experience, skills, qualifications, and location. This role may be eligible to participate in Fastly’s equity and discretionary bonus programs.

Benefits

We care about you. Fastly works hard to create a positive environment for our employees, and we think your life outside of work is important too. We support our teams with great benefits that start on the first day of your employment with Fastly. We offer a comprehensive benefits package including medical, dental, and vision insurance, family planning, mental health support, Employee Assistance Program, Insurance (Life, Disability, and Accident), a non-accrual vacation policy, and up to 18 days of accrued paid sick leave. We also offer 401(k) (including company match) and an Employee Stock Purchase Program. For 2024, we offer 10 paid local holidays, 11 paid company wellness days.

Why Fastly?

1. We have a huge impact. Fastly is a small company with a big reach.
2. We love distributed teams. Fastly’s home-base is in San Francisco, but we have multiple offices and employees around the globe.
3. We value diversity. Growing and maintaining our inclusive and diverse team matters to us.
4. We are passionate. Fastly is full of passionate people.

We’re always looking for humble, sharp, and creative folks to join the Fastly team. If you think you might be a fit please apply!

A fully completed application and resume or CV are required when applying.

Fastly is committed to ensuring equal employment opportunity and to providing employees with a safe and welcoming work environment free of discrimination and harassment. Our employment decisions are based on business needs, job requirements, and individual qualifications.

All qualified applicants will receive consideration for employment without regard to any characteristic protected by applicable laws, regulations, and ordinances.

Consistent with the Americans with Disabilities Act (ADA) and federal or state disability laws, Fastly will provide reasonable accommodations for applicants and employees with disabilities.

Fastly collects and processes personal data submitted by job applicants in accordance with our Privacy Policy.