Discover Vanderbilt University Medical Center: Located in Nashville, Tennessee, and operating at a global crossroads of teaching, discovery, and patient care, VUMC is a community of diverse individuals who come to work each day with the simple aim of changing the world. It is a place where your expertise will be valued, your knowledge expanded, and your abilities challenged. Vanderbilt Health recognizes that diversity is essential for excellence and innovation. We are committed to an inclusive environment where everyone has the chance to thrive and where your diversity of culture, thinking, learning, and leading is sought and celebrated. It is a place where employees know they are part of something that is bigger than themselves, take exceptional pride in their work and never settle for what was good enough yesterday. Vanderbilt’s mission is to advance health and wellness through preeminent programs in patient care, education, and research.
Organization: Development
Job Summary: The Director, Innovative Engagement is a new position to oversee donor retention and growth efforts for the VUMC Annual Giving team and donor giving societies. This role is tasked with proactively identifying first-time donors and creating a meaningful donor experience with VUMC that compels retention and increased giving over time. Through digital and in-person prospecting, cultivating, soliciting and renewing a portfolio of first-time donors (200 - 250 individuals), this position will help to improve overall retention rates and gradually build a prospect pipeline for the VUMC Development Team. This position will also help to grow VUMC’s donor giving societies through intentional retention and upgrade strategies.
Reports To: Executive Director of Annual Giving
Duties and Responsibilities:
- Serve as a primary point of contact for unassigned Canby Robinson Society members and prospects.
- Partner with the Direct Response team to develop effective solicitation strategies for members of VUMC’s donor giving societies.
- Develop, implement, and assess a comprehensive strategic plan focused on donor retention in a way which contributes to growing a culture of philanthropy.
- Manage a portfolio of 200 – 250 VUMC first-time donors.
- Identify, cultivate, solicit and steward a portfolio of donors through digital and in-person interactions.
- Implement strategies to encourage upgraded giving for members of the VUMC giving societies.
- Track fundraising results and trends to ensure efficiency, successful approaches, and continuous improvement.
- Ensure timely entry of donor touch points into the Customer Relationship Management (CRM) database.
- Proactively identify and upgrade prospects, and make referrals to the Major and Principal Gifts and Planned Giving teams.
- Collaborate with the Stewardship and Events teams to maximize donor retention and engagement.
- Demonstrate commitment to VUMC’s mission and values in all aspects of the job.
Qualifications:
- Bachelor's Degree (or equivalent experience) (Required).
- 3 years experience (Required).
- 5 years development and fundraising experience preferred in a non-profit environment, or healthcare setting.
- Proficient in Microsoft Office, including Word, Excel and PowerPoint.
- Experience in managing a portfolio and/or demonstrated success in cultivating and stewarding relationships.
- Must be collaborative, organized, detail-oriented, accurate and efficient; excellent project management skills and follow through.
- Strong verbal and written communications skills.
- Previous experience with CRM’s database strongly preferred.
Vanderbilt Health recognizes that diversity is essential for excellence and innovation. We are committed to an inclusive environment where everyone has the chance to thrive and to the principles of equal opportunity and affirmative action. EOE/AA/Women/Minority/Vets/Disabled
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