Description
ABOUT THE ROLE
The Corporate Sales Director (CSD) will play a critical role in driving sales performance and training initiatives across the organization. Reporting to the SVP of Operations, the CSD will assess organizational sales performance and develop strategies to improve results across the portfolio. The CSD will analyze sales data, conduct competitive analysis, coordinate secret shops, manage commissions, and provide sales support to communities.
Essential Job Duties
- Assesses and evaluates organizational sales performance, identifying trends and actionable insights.
- Develops sales and business development strategies to improve overall move-in performance of communities across the portfolio.
- Utilizes data to identify areas of opportunity and other actionable insights.
- In depth CRM audits of lead banks, next steps, and sales process cadence.
- Analyze sales reports to identify areas of sales team improvement.
- Utilize insights to drive sales strategies and provide relevant coaching and training.
- Leads the sales training philosophy and process across the portfolio.
- Develop initial and ongoing sales training needed to drive move ins and revenue.
- Conduct comprehensive new hire and ongoing sales training sessions.
- Conduct sales training and lead review calls as needed to improve performance.
- Oversee all community team member training to support on-site sales (“A Team” training initial and ongoing).
- Concierge-focused sales training, i.e., answering phones, taking messages, etc.
- Assist in organizing and leading in-person annual Sales Conference.
- Proactively conducts analysis of competition.
- Obtain and review competitive analysis data with Sales Directors.
- Oversee Competitive Analysis documents for accuracy and timeliness.
- Oversees the secret shop process and provides coaching and guidance to community sales team members and leaders.
- Coordinate secret shops, review results with community teams.
- Develop training based on feedback and results, either individually with sales or following trends across portfolio.
- Review and propose recommendations regarding commission/incentive structures to SVP of Operations.
- Assist in developing and supporting execution of comprehensive community 90-day sales and marketing plans.
- Leads sales support meetings/visits and collaborates with leaders and stakeholders to provide guidance and support to drive move ins and revenue.
- Contribute insights and observations to assist leaders in the management of performance.
Requirements
- Minimum of 7 years of experience in sales management, preferably in the senior living or hospitality industry.
- Bachelor’s degree in business administration, marketing, or related field.
- Proven track record in developing and delivering sales training programs and strategies organizationally.
- Strong analytical skills with the ability to interpret sales data and drive actionable insights.
- Prior experience developing and executing sales strategies across multiple locations.
- Excellent communication and presentation skills, with the ability to effectively train and motivate sales teams.
- Demonstrated leadership ability with experience in managing and developing high-performing teams.
- Ability to travel approximately 60% of the time.
- Ability to work weekends, evenings, and flexible hours as well as be available to residents at peak service times and days.
- Strong organizational and time management skills with the ability to display effective planning and negotiation skills.
- Experience managing and supervising other team members.
- Reasoning skills that include the ability to understand issues and process information for giving and receiving feedback and instructions.
- Proficiency with the use of computers, mobile devices (e.g., tablets, iPads), AV equipment/technology, and other office equipment (e.g., phones, scanners, copiers, fax machines, etc.) as well as possess familiarity with Microsoft Office Suite products including, but not limited to, Word, Excel, Outlook, etc.
WHY WOLFF?
We offer a competitive total rewards package for full-time team members including:
- Competitive compensation plans
- 100% paid health benefits (medical, dental, vision) for team members
- A 401k with match
- Vacation & Sick time
- Complimentary guest suite privileges, and more…
Company Overview
The Wolff Resident Experience Company is committed to providing residents with an extraordinary life experience at our senior living communities. As part of The Wolff Company, we draw on more than 70 years of real estate experience combined with deep expertise in hospitality, consumer experience and various aspects of residential living to support our residents’ well-being, foster genuine connections and celebrate their independence.
Our team uses a fresh perspective to challenge traditional approaches, drive innovation and deliver against extremely high standards to create transformative experiences for our residents and team members. We strive to ensure residents at our Revel Communities live happier, longer, and healthier lives. Similarly, we are dedicated to creating a career experience that enriches the lives of our team members.
We’re certain our passion for creating best-in-class senior living communities, resident experiences and team culture will inspire you and pave the way for an exciting career.