E-commerce Advertising Account Manager

Responsibilities:

• Develop, implement, and manage Amazon Sponsored Ads campaigns across multiple accounts and product lines.
• Optimize product listings and perform competitor analysis to improve performance.
• Conduct ongoing keyword discovery, expansion, and optimization.
• Adjust bids and strategies in real time to meet key performance indicators (KPIs).
• Monitor and analyze campaign performance, providing detailed reports with actionable insights.
• Conduct A/B testing for ad copy, landing pages, and other campaign elements to optimize outcomes.
• Stay up to date with Amazon Sponsored Ads policies, tools, and industry trends.
• Efficiently manage and allocate advertising budgets to maximize ROI.
• Develop strategies for entering new markets and tailoring products and marketing efforts to local preferences.
• Research and analyze market trends and opportunities in various regions.

Qualifications:

• 3+ years of hands-on experience managing Amazon Sponsored Ad campaigns.
• Strong analytical skills with a data-driven approach.
• Proficiency in Amazon Seller Central, Amazon Sponsored Ad campaigns manager, and related tools.
• Experience with A/B testing and campaign experimentation.
• Amazon Advertising certification (preferred but not required).
• Knowledge of data analysis tools (e.g., Google Analytics, Power BI, Tableau, Looker, Helium 10, Jungle Scout, Data Studio, SQL, Python, Supermetrics, etc.)