Productboard is seeking a Sr. Marketing Operations Specialist. This role plays a key role in the execution of our Marketing strategy.
Responsibilities:
- Conceive, build, and optimize scalable marketing automation processes and templates across campaigns, lead nurturing, and customer engagement programs.
- Build and communicate essential training materials and documentation for GTM teams on marketing technologies and processes.
- Review existing automation workflows and programs to identify redundancies, inefficiencies, and areas for improvement.
- Organize and automate marketing operations project board and calendar.
- Build and document standardized templates and modules for common marketing automation scenarios.
- Build and analyze performance reports using Marketo and SFDC reporting and analytics functions.
- Deployment of new marketing technology platforms to enhance team capabilities.
- Monitor system performance and data flow between marketing platforms and CRM.
- Support stakeholders with end-to-end campaign execution including list uploads, audience segmentation, asset management, email builds, A/B testing, and deployment.
- Support evaluation and implementation of new marketing technologies.
Required Qualifications:
- 3-4 years of experience in Marketing Operations.
- Marketo experience/certification preferred.
- Working knowledge of CRMs (Salesforce preferred) and their interaction with marketing automation platforms.
- Highly detail-oriented with demonstrated skills in project management.
- Strong oral and written communication skills.
- Ability to build effective relationships, listen, communicate, influence, and collaborate cross-team at all organizational levels.
- Highly motivated, collaborative, and team-oriented.
- Fluent English (company communication language).
- Bachelor’s Degree.
About Productboard:
Productboard exists to help the best product minds out there make products that matter, together. We believe we all deserve to live in a world filled with extraordinary products - products that exceed our expectations in both functionality and delight.
That is why we made our purpose-built and customer-centric product management platform that helps organizations get the right products to market, faster. More than 5,500 companies, including Microsoft, Zoom, Salesforce, and Cartier, use Productboard to understand what users need, prioritize what to build next, and rally everyone around their roadmap.
With offices in San Francisco, Prague, Vancouver, London, Dublin, and Brno, Productboard is backed by leading investors like Tiger Global Management, Dragoneer Investment Group, Index Ventures, Kleiner Perkins, Sequoia Capital, Bessemer Venture Partners, and Credo Ventures.
We are very well funded and financially stable Series D company, with a validated product market fit and a massive future market opportunity.
Equal Opportunity Employer Statement:
We are an equal opportunity employer and champion equity. It is our aim to help people from all backgrounds, cultures, and groups realize their full potential at Productboard. We do not tolerate any discrimination or harassment based upon gender identity, race, color, religion, age, sexual orientation, non-disqualifying physical or mental disability, national origin, veteran status, or any other bias covered by appropriate law. All aspects of employment, including hiring, training, promotion, and terminations, are based on merit, competence, performance, and business needs. We are committed to an inclusive hiring process and provide all candidates with equal opportunity to demonstrate their abilities. Togetherness is one of our core values, and our Diversity Council helps to ensure that we uphold the values of authenticity, humanity, and diversity to create an environment where every person matters. We are committed to leading by example to drive societal change.
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