Company:
CodeForce
Location: Hoboken
Closing Date: 25/10/2024
Hours: Full Time
Type: Permanent
Job Requirements / Description
Summary
- As a Campaign Manager on our Global Accounts team, you will report to an Industry Manager and use your 2-3 years of experience in digital campaign management.
- The campaign manager owns the execution, recognition and delivery of revenue closed by the sales team.
- The campaign manager owns the strategic planning and execution of the campaign.
- This position is both strategic and tactical in scope, requiring the Campaign Manager to independently generate strategic insights for the campaigns in his/her portfolio.
- Campaign Managers will be responsible for client specific requirements, providing expertise in optimization strategies and guidance on best practices related to client communication.
- The ideal candidate will have prior online trafficking and campaign management experience, strong analytical and communication skills, and prior experience with bid management platforms and active campaign optimization.
- Campaign Managers must possess a strong inner drive to contribute.
- Plan, execute, manage, and optimize managed service and self-service campaigns
- Understanding upper funnel (brand messaging, calls to action) and lower funnel (direct response, conversion) campaign tactics
- Defining metrics and measuring success of campaigns using internal analytics
- Demonstrate diligence, attention to detail and adherence to client's best practices throughout the full digital campaign life-cycle (from pre-sale to post-sale)-Maintain and organize campaign-specific materials in team's shared document repository
- Lead daily campaign maintenance, including internal questions regarding tracking and status of various campaigns
- Strategic oversight of large accounts and client relationships
- Develop, grow, and maintain relationships with internal teams through exceptional client service
- Traffic campaign tags into all ad technology environments
- Oversee the campaign QA process to ensure accurate campaign implementation, pacing and performance
- Formulate proposals for new client opportunities
- Manage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch
- Partner with Analytics team on campaign measurement reporting and insights generation
- Provide regular insights to clients detailing performance, campaign optimizations, and new opportunities-Work with media partners to ensure accurate platform implementation
- Troubleshoot issues on all pre-production and live campaigns
- Provide campaign wrap up reports-Provide monthly auditing reports to partners and actualize bill/pay systems when applicable-Attend client meetings, as needed
- Four-year college degree
- Must have 2+ years of experience in bid management, campaign management/optimization, or digital media operations
- Client facing experience with the ability to identify risks and effectively manage through issues
- Understanding of traditional and interactive media planning elements
- Proficiency in Microsoft Office solutions-Strong analytical thinking and mathematical skills
- Excellent communication and writing skills
- Strong project management skills
- Ability to advise partners on best practices and areas of opportunity
- Excited by a fast-paced and rapidly changing environment
- Experience using SQL and Tableau
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