Job Summary
Under direction and guidance of brand marketing leadership, the Associate Marketing Manager will assist in leading the development and execution for assigned product categories in the Consumer Marketing Division. Act as the category leader for a range of product lines managing the product development and portfolio activities - leading the development of marketing, innovation and product commercialization. This Associate Marketing Manager will work closely with product managers and brand marketers to help drive company profitability growth.Job Description
Responsibilities
- Support the development of go-to-market strategic plans in conjunction with brand marketing lead for a portfolio of product lines across the retail team including developing and marketing new product categories, sales channels, and pricing strategies.
- Work with digital team, creative services, external resources and brand marketing team to develop marketing tools and campaigns for selling across ecommerce and retail brick-and-mortar stores.
- Interpret category data, consumer insights and segment trends to identify product and competitive strengths and weaknesses, identify growth opportunities and defense strategies as needed.
- Work closely with internal teams to coordinate and ensure on-time execution for our Branded process including Medline Product Management, Creative Services, Inventory Management, Regulatory & Quality teams and 3rd party agencies to ensure project is executed on time from beginning to end.
- Manage the innovation pipeline, development and launch timeline, which encompass the product, packaging, and customer communications for all branded products.
- Partner with cross-functional teams in the development and execution of brand and product initiatives to ensure proper and timely customer communication
- Participate in developing and giving customer presentations as needed.
Requirements:
Education
- Bachelor's degree in Marketing or related field
Experience
- 1-2 years marketing experience.
- Experience in product management, marketing, or other related business function is a plus.
- Experience collecting and analyzing data and presenting recommendations is a plus.
- Experience in influencing, coordinating and working with individuals in multiple functional areas without direct authority.
- Demonstrated ability to navigate and perform in ambiguous circumstances.
- Strong interpersonal, communication, influencing, and analytical skills.
- Comfortable interacting with senior management.
- Ability to thrive in an entrepreneurial, fast-paced environment. Ability to take the steps to ensure the assignment/ project is accomplished within tight timeframes.
- Microsoft Office working knowledge.
Benefits - Medline is committed to offering competitive benefits and a variety of choices to best meet the needs of you and your family. For employees scheduled to work at least 30 hours per week, this includes health and well-being, financial fitness, career development, paid time off and more. Employees scheduled to work less than 30 hours per week can participate in the 401(k) plan, access the Employee Assistance Program (EAP), Employee Resource Groups (ERG) and Medline Service Corps. For a more comprehensive list of our benefits, please click
here .Every day, we're focused on building a more diverse and inclusive company, one that recognizes, values and respects the differences we all bring to the workplace. From doing what's right to delivering business results, together, we're better. Explore our Diversity, Equity and Inclusion page
here .Medline Industries, LP is an equal opportunity employer. Medline evaluates qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability/handicap status or any other legally protected characteristic.