Chief Marketing and Business Development Officer

Chief Marketing and Business Development Officer

Date: October 25, 2024

Bond, Schoeneck & King, PLLC, a law firm of 300 attorneys in more than 30 practice and industry groups, is seeking an experienced and innovative Chief Marketing and Business Development Officer to lead our marketing team of seven employees. This position can be in our Albany, Buffalo, Rochester or Syracuse, NY office locations. This role is pivotal in driving our brand strategy, enhancing market presence, continuing a history of excellent client service and achieving our ambitious objectives.

Headquartered in Syracuse, NY with 15 offices across five states, Bond is dedicated to exceptional client service and strategic growth.

Position Responsibilities:

1. Develop and execute comprehensive marketing strategies to support the firm's overall objectives.
2. Utilize data-driven insights to continuously refine marketing and business development strategies and tactics.
3. Develop and lead business development strategies and efforts utilizing market data and research, working closely with the attorneys in the various practice groups.
4. Lead and mentor a high-performing marketing team, fostering a culture of creativity, collaboration, and accountability.
5. Drive brand awareness and positioning through innovative campaigns and initiatives.
6. Analyze market trends and competitor activity to optimize marketing efforts and identify growth opportunities.
7. Collaborate closely with cross-functional teams and practice groups to ensure alignment and support business goals.
8. Oversee the planning and execution of digital marketing, advertising, and promotional activities.
9. Manage the marketing budget and allocate resources effectively to maximize ROI.
10. Provide strategic guidance to senior leadership on marketing insights, challenges, and opportunities.
11. Perform other duties as assigned.

Job Requirements:

1. Proven track record of success in senior marketing roles, ideally as a Chief Marketing Officer or equivalent at a law firm.
2. Extensive experience in developing and implementing strategic marketing plans that drive business results.
3. Strong leadership skills with the ability to inspire and motivate teams towards achieving common goals.
4. Deep understanding of market research, the legal industry, and marketing analytics.
5. Excellent communication, writing and interpersonal skills, with the ability to build relationships and influence stakeholders at all levels.
6. Creative thinker with a strong analytical mindset and problem-solving abilities.
7. Bachelor’s degree in Marketing, Business Administration, or a related field; Master’s degree preferred.
8. Travel will be required.

At Bond, exceptional work product and a collegial work environment are cornerstones of our success. We are committed to the communities in which we live and work. Bond has long recognized the value, both to its team and to our communities, of active participation in and support of charitable, governmental, professional and community-based organizations. This position's salary range is between $170,000 to $220,000, negotiable based on years’ experience.

Bond’s offer of employment are contingent on:

1. Completion of a satisfactory conflicts check.
2. Completion of a satisfactory background check.

Bond, Schoeneck & King PLLC continues to provide all employees and applicants an equal employment opportunity in the manner required by law in all aspects of employment regardless of race, color, religion, creed, national origin, age, sex, sexual orientation, gender identity or expression, marital status, military status, disability, predisposing genetic characteristics, domestic violence victim status or any other status protected by local, state or federal law. We thank all applicants for their interest and will contact those candidates who are under consideration.

Bond, Schoeneck & King condemns anti-Semitism, Islamophobia, racism, homophobia and bigotry of any kind. Bond remains committed to promoting anti-bigotry and intentional diversity throughout our communities and the legal profession. Civility and respect are cornerstones of the legal profession and our law firm.