The Oaks at Whitaker Glen is Raleigh's Premier Continuing Care Retirement Community, located inside the beltway in the popular Five Points neighborhood.
The Director of Sales, Marketing, and Communications for The Oaks at Whitaker Glen will provide strategic leadership, planning and oversight for sales, marketing, communications and public relations for a Community-Based Continuing Care (CCRC) program. The DIRECTOR is responsible for the strategic planning and implementation of a successful sales and marketing plan necessary to ensure Oaks Whitaker Glen reaches its vision of being a destination hub and achieve established resident occupancy goals. This position oversees all organizational communication with stakeholders while developing and delivering purposeful messaging using innovative strategies. The ideal candidate will have experience developing community partnerships related to sponsorships and community relations. This position works closely with the Executive Team and leadership to achieve occupancy and growth goals for The Oaks at Whitaker Glen.
MINIMUM EDUCATION REQUIRED:
- Bachelor's degree from an accredited college or university in marketing, communication, or a related field (Master's Degree preferred)
MINIMUM EXPERIENCE REQUIRED:
- Must have 5+ years of professional executive sales management experience in the CCRC space.
- Responsible for identifying high net-worth prospects for retirement living needs and offer solutions. Must generate continual qualified inquiries, referrals, and tours as necessary to achieve occupancy and growth goals.
ADDITIONAL QUALIFICATIONS: (Preferred qualifications)
- Demonstrated capacity to assemble and effectively lead cross-functional teams.
- Must possess the ability to supervise, coordinate, and effectively lead the activities of others.
- Must be able to communicate orally, in writing, and through presentation effectively.
- Must be able to work collaboratively throughout the entire organization to effectively engage staff, residents, family members, and other stakeholders.
- Must possess computer experience with proficiency in Microsoft Office suite (Word, Excel, Power Point and Outlook) for operations, report generation, and presentations.
- Must be able to effectively and appropriately use the company CRM(s).