Digital Sales Coordinator

Company:  Sinclair Broadcast Group
Location: Columbus
Closing Date: 23/10/2024
Hours: Full Time
Type: Permanent
Job Requirements / Description

WSYX is seeking a Digital Sales Coordinator who will ensure all digital objectives, including internet and mobile, meet or exceed company revenue growth goals. This person will become an expert in Sinclair’s digital capabilities and be able to enter, maintain, and report on digital campaigns solutions to station marketing consultants and Sales Management.Not every day will look the same, however, the main responsibilities of our Digital Sales Coordinator will include the below responsibilities:Research and gather information on new technology and how the station can utilize to advance digital platformsKeep abreast of digital platforms and initiatives for the station to develop a competitive advantageMaintain a high level of communication with all station personnel you interact withMaintain a high level of communication with all station management as neededMaintain a high level of communication with sales team to inform of status of campaigns for clients including feedback that might help grow existing businessAssist with the launch of digital campaignsRaise ideas to the sales and management team for digital platforms and initiativesEnter, review and approve digital orders as necessaryAssist in training all sales personnel and content producers on a regular basis on all digital platformsAttend and participate in meetings and conference calls on digital platforms as neededInform sales team of ongoing digital programsPartner with Corporate on acquiring elements that are associated with sales effortsMonitor all digital campaigns to ensure full delivery of strategy and communicate with DSM on pacing and resultsMaintain current relationships with clientsMay attend sales calls with sales team and/or management team as neededWhat skills do you need to be successful in our role?Working knowledge of new media, digital interactive initiatives, social media and contentRequires a highly professional communication skillset, including excellent grammar, copywriting, spelling accuracy, and excellent phone & conversation skillsHands on experience developing new business as a skilled negotiator and motivator, a proven track record of digital successPassion for leading and contributing to a sales team with a positive mindsetEffective relationship building, customer service, communication and negotiation skillsStrong understanding of the changing landscape of integrated marketingMust be able to maintain composure in stressful situations, and be proficient in finding solutions and diffusing angry or upset customersMust have strong listening skills, and be empathetic and able to effectively relate to clientsUnderstanding of digital analytics and reporting tools is a plusHighly proficient in Microsoft office products, including Power PointCollege degree preferredBroadcast or television management experience is a plusValid driver's license with clean driving record requiredExcellent benefit package that includes medical, dental and vision insurance, 401(k), wellness program, employee discounts, three week vacation for new hires, and much more!Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!About UsSinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and/or provides services to 185 television stations in 86 markets affiliated with all the major broadcast networks; and owns Tennis Channel and multicast networks Comet, CHARGE!, TBD., and The Nest. Sinclair's content is delivered via multiple platforms, including over-the-air, multi-channel video program distributors, and the nation's largest streaming aggregator of local news content, NewsON. The Company regularly uses its website as a key source of Company information which can be accessed at the TeamThe life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let’s talk.

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