Company:
National Guard Employment Network
Location: Charlotte
Closing Date: 07/11/2024
Hours: Full Time
Type: Permanent
Job Requirements / Description
Job Description
ATTENTION MILITARY AFFILIATED JOB SEEKERS - Our organization works with partner companies to source qualified talent for their open roles. The following position is available to Veterans, Transitioning Military, National Guard and Reserve Members, Military Spouses, Wounded Warriors, and their Caregivers. If you have the required skill set, education requirements, and experience, please click the submit button and follow the next steps. Unless specifically stated otherwise, this role is "On-Site" at the location detailed in the job post.
Charlotte, NC, US, 28211
Requisition ID: 206328
Posting Locations: Charlotte
Our Secret Ingredient is our Teammates.
We offer great rewards, competitive pay, career advancement and growth opportunities.
Full Time Teammates are also eligible for:
Paid Training
Paid Time Off plus paid holidays
401(k) with Company matching on a dollar-for-dollar basis
Employee Stock Purchase Plan (ESPP)
Group Health Insurance - Medical, Dental, Vision & Disability
Basic and Supplemental Life Insurance
Refresh and Grow your Career with Us!
Job Overview
The Digital Analytics Manager will be a part of our B2B eCommerce/Marketing team, responsible for providing analytical support helping the team make data-driven decisions and achieve objectives. This person will work closely with stakeholders to identify business requirements, design and implement analytical solutions, and provide insights that drive business growth. The ideal candidate will have a strong analytical background, experience in marketing analytics, and a passion for working with data.
Duties & Responsibilities
Lead the analysis of all marketing campaign performance by collecting, analyzing, and interpreting data from various sources, including web analytics, CRM, and marketing automation systems
Develop and maintain marketing dashboards and reports, providing insights that drive business growth
Communicate findings and actionable insights to non-technical stakeholders in a clear and concise manner
Participate in the development and implementation of marketing strategies, providing analytical insights to support decision-making
Develop channel, customer, and user segment insights to understand opportunities for campaign targeting
Lead the development of A/B testing scenarios to optimize campaign performance
Serves as the representative for Consolidated on system digital data & analytics routines
Additional Qualifications/Responsibilities
Knowledge, Skills, & Abilities
Strong analytical skills, ability to meet deadlines, and attention to detail
Proficiency in analytical tools and technologies such as Excel, SQL, PowerBi, Tableau, and R.
Experience with web analytics platforms such as Google Analytics or Adobe Analytics is preferred
Experience with Salesforce Marketing Cloud Intelligence a plus
Strong problem-solving and analytical skills, with the ability to think creatively and find solutions to complex problems
Ability for working in a fast paced, high energy environment of competing priorities with tight deadlines
Excellent communication and presentation skills, with the ability to translate complex analytical concepts into clear and concise messaging for technical and non-technical stakeholders
Minimum Qualifications
Bachelor's degree with 1 through up to 3 years of relevant experience
Preferred Qualifications
Degree preferably in business administration, marketing and/or data analytics.
Work Environment
Office environment
ATTENTION MILITARY AFFILIATED JOB SEEKERS - Our organization works with partner companies to source qualified talent for their open roles. The following position is available to Veterans, Transitioning Military, National Guard and Reserve Members, Military Spouses, Wounded Warriors, and their Caregivers. If you have the required skill set, education requirements, and experience, please click the submit button and follow the next steps. Unless specifically stated otherwise, this role is "On-Site" at the location detailed in the job post.
Charlotte, NC, US, 28211
Requisition ID: 206328
Posting Locations: Charlotte
Our Secret Ingredient is our Teammates.
We offer great rewards, competitive pay, career advancement and growth opportunities.
Full Time Teammates are also eligible for:
Paid Training
Paid Time Off plus paid holidays
401(k) with Company matching on a dollar-for-dollar basis
Employee Stock Purchase Plan (ESPP)
Group Health Insurance - Medical, Dental, Vision & Disability
Basic and Supplemental Life Insurance
Refresh and Grow your Career with Us!
Job Overview
The Digital Analytics Manager will be a part of our B2B eCommerce/Marketing team, responsible for providing analytical support helping the team make data-driven decisions and achieve objectives. This person will work closely with stakeholders to identify business requirements, design and implement analytical solutions, and provide insights that drive business growth. The ideal candidate will have a strong analytical background, experience in marketing analytics, and a passion for working with data.
Duties & Responsibilities
Lead the analysis of all marketing campaign performance by collecting, analyzing, and interpreting data from various sources, including web analytics, CRM, and marketing automation systems
Develop and maintain marketing dashboards and reports, providing insights that drive business growth
Communicate findings and actionable insights to non-technical stakeholders in a clear and concise manner
Participate in the development and implementation of marketing strategies, providing analytical insights to support decision-making
Develop channel, customer, and user segment insights to understand opportunities for campaign targeting
Lead the development of A/B testing scenarios to optimize campaign performance
Serves as the representative for Consolidated on system digital data & analytics routines
Additional Qualifications/Responsibilities
Knowledge, Skills, & Abilities
Strong analytical skills, ability to meet deadlines, and attention to detail
Proficiency in analytical tools and technologies such as Excel, SQL, PowerBi, Tableau, and R.
Experience with web analytics platforms such as Google Analytics or Adobe Analytics is preferred
Experience with Salesforce Marketing Cloud Intelligence a plus
Strong problem-solving and analytical skills, with the ability to think creatively and find solutions to complex problems
Ability for working in a fast paced, high energy environment of competing priorities with tight deadlines
Excellent communication and presentation skills, with the ability to translate complex analytical concepts into clear and concise messaging for technical and non-technical stakeholders
Minimum Qualifications
Bachelor's degree with 1 through up to 3 years of relevant experience
Preferred Qualifications
Degree preferably in business administration, marketing and/or data analytics.
Work Environment
Office environment
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National Guard Employment Network