Paid Search Manager (hybrid)

Company:  CPS
Location: New York
Closing Date: 20/10/2024
Hours: Full Time
Type: Permanent
Job Requirements / Description

Paid Search Manager (hybrid)New York, NYWe are currently seeking a Paid Search Manager for a rapidly growing media agency in NYC. This is an amazing opportunity for someone to make a name for themselves in the industry with this progressive and growing agency. The position will work across various high-profile national and global accounts, supporting account teams in implementing digital media schedules across paid search inclusive of Google and Bing campaigns. This position will work in a hybrid model, with a few days a week of your choice in the office, and a few at home.ResponsibilitiesThe Paid Search Manager will be responsible for campaign management, quality assurance, and campaign delivery. You will work with both internal teams and clients to ensure campaign objectives are met.Implement client business objectives into media activation strategies.Build audience strategy, choose relevant formats, and select inventories best suited to deliver on designated KPIs.Work in platform to implement, activate, troubleshoot, optimize, and draw insights from biddable campaignsManage campaigns and ensure budgets are pacing effectively and tactics are being optimized towards relevant objectives and KPIsHelp manage the issuance of campaign performance reports and share results across teams to ensure progressWork with publishers to implement, troubleshoot, and optimize deals to help secure access to high-quality media inventoryLiaise with clients and external agencies to ensure campaign setup and tracking are implemented following the correct procedureDemonstrate diligence, attention to detail, and adherence to search and social best practices throughout the full campaign life cycleManage campaigns’ budget forecasting, planning, and budget monitoringCollaborate with the account teams in the planning and activation phase, as well as when presenting results internally and externallyHandle the day-to-day client relationship around biddable media in conjunction with the account managersParticipate in client/staff education around best practices and industry updates within the spaceOnboarding and auditing of new clients' biddable initiativesDevelop, grow, and maintain relationships with publishing partnersRequired Skills1-3 years of digital experience at an agency working within paid search. Digital analytics experience a plusAbility to provide insights and analysis on all campaign key performance indicators (KPIs) and performance metricsExperience with Bing and/or Google AdsSolid team player with a collaborative mindset and desire to continuously learn and contributeStrong analytical ability and problem-solving skillsExcellent communication and writing skillsStrong project management skillsHighly organized; ability to meet tight deadlines and handle multiple projects simultaneously#LI-BT1

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