Company:
Zenith
Location: New York
Closing Date: 21/10/2024
Hours: Full Time
Type: Permanent
Job Requirements / Description
Job Description
Overview:
Negotiate, purchase, maintain, and steward National Video media buys
Role Objectives:
- Oversee, train and mentor Assistant Negotiators
- Mentor media trainees within the group
- Negotiate and purchase National Video scatter/upfront activity, Broadcast, Cable, Streaming buys
- Maintain current knowledge of marketplace conditions through network meetings and trade publications
- Project delivery for inventory against relevant target demographics
- Steward media schedules adhering to each client’s buying guidelines
- Help oversee timeline and execution of added value opportunities
- Maintain confirmation of purchase, schedules, budgets, and reconciliation of network billing
- Monitor performance of buys using current rating information. Secure makegoods and/or audience deficiency units for underdelivery
- Contribute to post-analysis reports
- Meet all due dates for buys, post analyses, and assigned projects; help team set up project deadlines to achieve all timelines
- Communicate regularly with salespeople and negotiate to maintain or improve the integrity of the buys as they are stewarded
- Advise supervisors of marketplace conditions, special opportunities, and potential schedule interruptions
- Assist in development of cost per points, competitive checks and group projects
Qualifications:
Qualifications
- B.A. or B.S., preferably in Marketing, Advertising, or Data Science
- 1+ years of media buying/planning experience
- Agency experience highly preferred
- Experience planning digital campaigns
- Must have excellent verbal/written communication skills, interpersonal skills, detail-orientation, follow-though skills
- Must have strong analytical, research, and quantitative skills
- Must be hard-working, resourceful and thrive in a fast-paced environment
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