Marketing Assistant

Company:  Mel Trotter Ministries
Location: Grand Rapids
Closing Date: 08/11/2024
Hours: Full Time
Type: Permanent
Job Requirements / Description

Summary of the Role

This role reports to and operates under the guidance and direction of the Production Manager. This role assists in all marketing and communication strategies, including video, website, podcast, social media support, digital and print. This role provides support for fundraising events, and assists with external and internal communication, including our monthly mission-wide staff newsletter. This role is primarily on-site, 25 hours per week, with some hybrid options available.

Mel Trotter Ministries Staff Attributes

We expect all staff to project and exemplify a passion for a faith-based approach, to advocate for the guests, to be humble, supportive team players, who acknowledge their gifts and those of others, are truthfully transparent, seek input from others, admit and learn from mistakes, are highly coachable and approachable. We expect a hungry, innovative, goal-oriented, eager contributor, who shows a dedicated work ethic. We expect our staff to exhibit empathy, compassion, active listening, self-awareness, and practice sensitivity across racial, class, and cultural lines. We look for work habits of punctuality, dependability, accountability, responsibility, cooperation, integrity, problem-solving, and overall positivity.

Job Plan

· Assist in carrying out marketing and communication strategies for MTM, including videography, website, fundraising appeals and social media

· Assist with website, keeping it functional and the information current

· Assist with social media design, publishing, monitoring and analytics

· Create monthly all staff newsletters and handle the distribution of all staff email communication

· Assist with gathering stories and other content as assigned

· Assist with monitoring, researching and reporting of marketing campaign results

· Assist in maintaining MTM's digital reputation by submitting award applications, updating third party websites and encouraging online reviews

· Provide general support to the marketing team as needed

Qualifications

· Bachelor's degree in marketing, communication, graphic design, public relations or a related field preferred

· 4 years' experience in related role preferred

· Demonstrated experience with simple graphic design projects

· Ability to develop materials for a variety of audiences with diverse cultural and socio-economic backgrounds

· Thorough working knowledge of multi-media and marketing principles and production practices

· Working knowledge about SEM and SEO concepts

· Computer literacy including thorough working knowledge of Microsoft Office and Adobe Creative Suite programs, Canva; experience with content management systems preferred

· Expert communication skills

Working Conditions

· Regular standing, walking, climbing, crouching, bending, pushing, or pulling

· Understand, speak, read, and write fluent English

· Ability to communicate verbally and to accurately hear, with hearing correction

· Ability to see 20/20, with vision correction

· Able to lift up to 20 pounds regularly

· Able to use fine motor hand functions

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