Campus 2025: Marketing Associate, Integrated Campaign Ops

Company:  DraftKings
Location: Boston
Closing Date: 27/10/2024
Hours: Full Time
Type: Permanent
Job Requirements / Description

We're defining what it means to build and deliver the most extraordinary sports and entertainment experiences. Our global team is trailblazing new markets, developing cutting-edge products, and shaping the future of responsible gaming.
Here, "impossible" isn't part of our vocabulary. You'll face some of the toughest but most rewarding challenges of your career. They're worth it. Channeling your inner grit will accelerate your growth, help us win as a team, and create unforgettable moments for our customers.
The Crown Is Yours
As a Co-Op on the Integrated Campaign Operations (ICO) team, you will play a key role in supporting creative proejcts that support DraftKings Casino & Golden Nugget Online Casino's Marketing Strategy. A successful candidate will have strong project management skills with a high attention to detail, strong collaboration skills, and the ability to hit deadlines. Sounds good to you? Join us.
What you'll do as an iGaming ICO CoOp

  • Coordinate the creation and approval of marketing assets for Digital, TV, and other channels with internal teams including Creative Operations, Creative, Marketing Teams, and Marketing Risk Operations
  • Work across iGaming verticals (DK CAS & GNOG)
  • Coordinate QA reviews and approvals in a timely manner
  • Gain familiarity with creative best practices for both acquisition and remarketing
  • Have a strong understanding of iGaming multi-brand promotional calendars as they relate to creative
  • Learn tools like Wrike, Jira, and StoryTeq to execute day-to-day responsibilities
  • Work with both Sports & iGaming verticals to generate assets using creative template tools in StoryTeq
  • Creative execution: manage timelines, reviews, approvals, and delivery of channel assets from start to finish
  • Coordination: own communication between Marketing stakeholders and the Creative team
  • Promo code creation: work in AdsLinkr to build promo codes and campaigns to ensure proper tracking and analysis of creative performance
What you'll bring
  • Currently enrolled in Bachelor's degree program
  • Previous experience in marketing - iGaming/casino &/or sports marketing preferred.
  • Understanding of modern marketing channels (social, search, programmatic, etc.)
  • Knowledgeable about the DraftKings Casino & Golden Nugget Online Casino brands and competitors in the industry.
  • Excellent communication, written and verbal
  • Experience working with a team (classroom, previous jobs, sport, etc.)
  • Ability to develop cross-functional relationships
  • Proven experience as a self-starter who is comfortable in a fast-paced, quickly changing environment
  • Ability and willingness to come up with creative solutions for problems
  • Willingness to roll up sleeves and get the work - big and small - done

Join Our Team
We're a publicly traded (NASDAQ: DKNG) technology company headquartered in Boston. As a regulated gaming company, you may be required to obtain a gaming license issued by the appropriate state agency as a condition of employment. Don't worry, we'll guide you through the process if this is relevant to your role.
The US hourly rate for this full-time position is 16.16 USD - 20.20 USD, plus bonus, equity, and benefits as applicable. Our salary ranges are determined by role, level, and location. The compensation information displayed on each job posting reflects the range for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range and how that was determined during the hiring process. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Apply Now
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