Description
Are you passionate about marketing productivity and the use of technology to improve processes and content? Do you have deep experience in program and project management using a variety of methodologies and technologies? Would you like to help build the future of Product Marketing excellence at Amazon Web Services (AWS)?
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform, offering the most extensive, reliable, and secure infrastructure and the most innovative services from data centers all over the world. Millions of customers—including the fastest-growing startups, largest enterprises, and leading government agencies—are using AWS to optimize costs, become more agile, and innovate faster. The Messaging Center of Excellence in the AWS Product Marketing organization is seeking an experienced, self-directed program manager to develop and execute a marketing messaging tools strategy (inclusive of generative AI tools) that supports streamlining and optimizing the management of content repositories, messaging, and communication processes within the PMM organization, to increase consistency, usage, and discoverability of priority messaging while simplifying content distribution and reducing content proliferation.
As the ideal candidate, you will have experience with field and/or marketing enablement methodology, technology infrastructure and the integration of generative AI tools to improve content creation and messaging distribution. You will have demonstrated the ability to build processes that assist in building consistent and effective communication with a target internal audience, such as field sellers and marketers, that improves engagement with, and usage of, priority content and messaging. To be successful in this position, you need to partner with key stakeholders across the organization and be curious and comfortable diving deep into the business challenges to understand and identify insights that will enable us to deliver results quickly.
This role may sit in these locations: Santa Clara, CA, USA | Seattle, WA, USA
Relocation offered to these locations only from within the USA only.
Key job responsibilities
You will have a solid understanding of technology infrastructure and tools, and will serve as the primary point of contact (POC) for the MCOE to work across the organization to optimize our integration with and use of new and existing messaging enablement technology.
You will collaborate across multiple internal tools teams, and field and marketing stakeholders to;
• build and execute roadmaps to streamline content repositories and increase automation of messaging pull through from source documents (i.e. messaging frameworks) to derivative content (i.e. service description cards, eBooks, first call decks, etc.).
• automate processes through technology to increase engagement by the field and marketing community with priority product marketing messaging through the improved discoverability and promotion of messaging content.
• establish mechanisms that identify and auto-deprecate outdated content
• build mechanisms that streamline and accelerate timely communication to the field and marketing teams about important messaging announcements and events.
• analyze and report on technology tools performance and adoption to provide insights and recommendations for continuous improvement.
• stay up-to-date with the latest marketing technology trends and best practices, and apply them to improve team efficiency and effectiveness.
• ensure compliance with data privacy and security regulations.
A day in the life
• You will regularly engage multiple technology tools teams and functional workstream owners to identify mechanisms and use of technology that improves scale and automation of repeatable processes.
• You will work cross-functionally with technical and non-technical teams to build and manage programs that have cross-functional and cross-organization impact, including management of scope, schedule, budget, quality, and rationalization of risk and critical path management. You will use your domain expertise and experience to implement repeatable processes and driving automation and standardization to streamline workstreams and deliverables.
• You will become a power user of technology tools relevant to the MCOE to identify capability gaps and make recommendations on driving continuous improvement.
About the team
The Product Marketing Messaging Center of Excellence (MCOE) has been tasked with supporting the organizations efforts to ensure all of AWS speaks with one voice on our differentiated cloud leadership story and our foundational message priorities. The MCOE builds processes, best practices, and content standards to serve as the single-source-of-truth for approved messaging and supporting assets to help drive message unification, prioritization, increased quality, and distribution of AWS messaging across Sales, Marketing and Global Services teams.
Sales, Marketing and Global Services (SMGS)
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector.
About AWS
Diverse Experiences
AWS values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.
Why AWS?
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Inclusive Team Culture
Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.
Mentorship & Career Growth
We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.
Basic Qualifications
3+ years of program or project management experience
3+ years of defining and implementing process improvement initiatives using data and metrics experience
Knowledge of Excel (Pivot Tables, VLookUps) at an advanced level and SQL
Experience using data and metrics to determine and drive improvements
Experience working cross functionally with tech and non-tech teams
Preferred Qualifications
3+ years of driving end to end delivery, and communicating results to senior leadership experience
3+ years of driving process improvements experience
Experience in stakeholder management, dealing with multiple stakeholders at varied levels of the organization
Experience building processes, project management, and schedules
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $66,800/year in our lowest geographic market up to $142,800/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.
