The Content Sports Marketing department at ESPN is responsible for creating and executing live sport marketing strategies across streaming and linear television platforms. The department covers a wide range of sports, including UFC, Soccer, Golf, International, Deportes, NHL and more. The team works closely with media, creative teams, content producers, programmers, and distributors to deliver engaging and relevant sports marketing strategies to fans around the world. The Content Sports Marketing department is always looking for new and innovative ways to showcase the best of sports, ESPN's brand, and reach expansion audiences.
Position Summary:
The Sports Marketing Coordinator supports the marketing and promotional planning and execution of assigned sports properties. This position provides support in the development and execution of these properties’ marketing strategies and multi-platform promotional plans across ESPN (including ESPN+), in addition to providing overall support for the Sports Marketing team. The Marketing Coordinator will be a key liaison between our sports marketing team, media team, internal and external creative teams, and the broader ESPN cross-functional organization. This role is based in New York, New York. The position reports to the Sr Director of Sports Marketing.
Responsibilities:
Supports creative development and execution of marketing materials.
Builds creative deliverables and timelines to ensure work is finished, delivered, and trafficked on time (and on budget)
Develops the relationship and production timelines with the internal creative teams
Ensures accuracy and excellence of all work done internally and by creative agencies
Provides input on creative development and execution of marketing materials
Partners closely with Media on the scheduling and delivery of on and off channel assets
Liaisons day-to-day correspondence with internal and external creative partners including relaying creative feedback and management of full timelines.
Develops a full understanding of the programming schedules and sponsor requirements to ensure all marketing materials and deliverables are accurate
Aides in the management of the budget.
Works with the research and media teams to translate data into inputs
Qualifications:
Minimum 3 months of related marketing or business experience with an understanding of marketing fundamentals, creative evaluation, and budget management
Impressive verbal and written skills
Positive energy with a ‘can do’ attitude
Ability to work in a fast-paced environment and manage multiple projects simultaneously
Strong work ethic, detail-oriented and collaborates to get the job done.
Fundamental understanding of the ESPN portfolio, including its DTC product ESPN+.
Sports knowledge including both a fan and business perspective
Preferred Qualifications:
Outstanding team player with good interpersonal skills
Baseline analytical skills and active mind
Knowledge and an interest in the evolving media landscape and media consumption habits
Hunger for learning & making a difference; open minded
A healthy appreciation for the role of sports with cultural trends
Solution-oriented
Highly collaborative and a relationship builder
Strong writer and comfortable presenter
Required Education :
- High school diploma or equivalent
Preferred Education
- Bachelor’s degree or equivalent in Marketing, Business, or a related field
Job Posting Statement The hiring range for this position in New York, NY is $54,940 to $ $73,700 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
Job ID: 10103177
Location: New York,New York
Job Posting Company: ESPN
ESPN Productions, Inc. is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status.