SALES - Director, Private Label National Sales

To initiate, direct, and execute marketing and sales activities for select Wyandot private label grocery and control label accounts.

RESPONSIBILITIES:

Accountable to the VP, Sales for the Private Label sales activities associated with capturing select new accounts and maintaining and growing current accounts using data and insights. Hunter mentality is key. To work in conjunction with the Customer Success Manager, Customer Service, and all other support staff to achieve a high level of effectiveness. Keep good harmony and communication between brokers/consultants and their accounts, distributors, and Wyandot. Represent Wyandot in a forthright, aggressive, and honest manner providing the best results possible.

DUTIES:

1. Develop and review sales plan and budget with VP, Sales approval.
2. Generate, develop, and pursue accounts with direct personal contact and/or through use of broker, consultant, and customer service.
3. Make direct calls on accounts (with broker/consultant if applicable) to sell key sales plan objectives (new product/items, promotions, pricing, etc.).
4. Motivate and direct brokers/consultants at the appropriate accounts.
5. Work closely with the Customer Success Manager, Financial Analyst and VP, Sales on all sales efforts to ensure to maximize effectiveness.
6. Work with Technical Services (and Financial Analyst, when applicable) in developing new ideas for samples, products, sales plans, promotions, and advertising.
7. Ensure Wyandot Snacks is included in all bids/tenders for applicable categories. Lead the Bid/Tender process within Wyandot by sharing customer strategies/goals, maximizing Wyandot margin and capacity and relaying feedback.
8. Develop effective and professional presentations for customers to present from time-to-time making sure the account and Wyandot is aligned on business plans.
9. Follow-up and monitor product and/or service complaints. Get the facts, document, coordinate with proper company personnel, and take proper action promptly and fairly.
10. Plan sales trips as needed based on account priority/prospecting opportunity.
11. When applicable, report market activities (accounts, competitors) within assigned area.
12. Responsible for managing and reporting sales and prospecting progress at each Board Meeting.
13. Follow up on all sales calls by keeping correspondence and sales reports current.
14. Keep customers informed of any price changes, item changes, and new items.
15. Communicate via telephone or email with internal and external customers.
16. Performs other duties as assigned.

WORK ENVIRONMENT:

Individual must have excellent knowledge of the various classes of trade responsible for (grocery, foodservice, regional chipper, contract manufacturing). The Sr. Manager of National Sales must have solid communication skills and have the ability to relate to all levels of staff, internally and externally. They must be able to think/plan strategically. Must be detail-oriented and knowledgeable of total company operations. Experience in Salty Snacks and/or Cereal categories preferred. Needs to be a self-starter and able to work independently. Must be able to assume responsibility and make sound decisions. Ten years of sales experience required. Individual must be able to handle stressful, pressure situations and be open to travel as needed. Individual will possess a four-year college degree, preferably in Business and/or Marketing. Must be able to communicate in English clearly in both verbal and written form. Must be able to access, input, and retrieve information from a computer and be proficient in Microsoft programs, Excel, and PowerPoint.