This job was posted by : For more information, please see: eCommerce client is looking for a Marketing Analyst to join their team through April to cover and upcoming maternity leave.\ \ This is an exciting role for a Marketing Analyst, familiar with digital marketing channels and strategies, to leverage data and insights to develop impactful marketing strategies. You\'ll be working alongside the ecommerce Director analyzing daily marketing campaign performance and turn data insights into actions to make smarter strategic decisions to drive business growth. It would be a strong plus if you also understand the impact a loyalty program can have on a business and how to measure and drive customer behavior.\ \ Requirements of the Marketing Analyst:\ -Data driven analytical thinker that can interpret data to drive business decisions\ -Track record of building and executing scalable strategies\ -Experience with Google Analytics 4\ -Experience using data and BI tools Excel and eCommerce platform tablestakes or similar\ -Loyalty program customer and campaign analysis PLUS\ \ Responsibilities of the Marketing Analyst:\ -Focused analysis of sales, marketing, and customer data\ -Providing actionable insights on product performance, customer segments, and promotional effectiveness\ -Identifying trends, consumer insights, and strategic growth\ -Managing testing across marketing channels\ - Informing decision making around message targeting, content, and promotions\ -Utilizing web analytics to measure online traffic and attribute conversion\ -Developing insights to improve SEO and paid search campaigns\ -Making recommendations to optimize ROI, profit, and customer engagement for the ecommerce business\ -Develop reporting and metrics to analyze marketing performance across all digital channels\ -Partner with media agency to drive campaign performance\ - Ability to pull, aggregate, and analyze data from multiple systems of recordIn this position, you may have access to client or customer systems, confidential and/or proprietary information or data.BenefitsCreative Circle\'s Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental/vision/term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan. Sick leave is provided to Candidates whose assignment work location is in a state or city subject to sick leave laws. A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service.\ \ Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply, but you may also:\ \ Email your resume in Word to:\ \ \ **Please do NOT change the email subject line in any way. You must keep the JobID: : KC26-1824420 -- in the email subject line for your application to be considered.***\ \ Laura Stevens - Lead Recruiter\ \ Applicants must be authorized to work in the U.S.\ \ \ \ This job was first posted by Creative Circle on 10/04/2024 and applications will be accepted on an ongoing basis until the position is filled or closed.