Marketing Coordinator Part Time

Company:  Papa Gino's
Location: Dedham
Closing Date: 23/10/2024
Hours: Full Time
Type: Permanent
Job Requirements / Description
Description
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  • Content Creation: Assist in crafting mouth-watering content for our organic social media channels, showcasing our menu items, promotions, events, and behind-the-scenes looks at our kitchen/ product development.
  • Content Scheduling: Help manage our organic social media calendar to ensure timely posts and updates, using scheduling tools. This will need to align to in-store promos, CRM offers and messaging, and noteworthy catering opportunities.
  • Community Engagement: Interact with our followers by responding to comments, messages, and reviews, and engage with our food-loving community.
  • Trend Research: Stay updated on the latest social media trends and food-related content to keep our posts exciting and relevant.
  • Brand Consistency: Ensure that all social media content and interactions (comments, etc.) reflect both Papa Gino's/D'Angelo brand voice and values, highlighting our dedication to quality and customer satisfaction.
  • CRM & Brand Marketing
  • Brand Communication Management: Develop and implement internal communication strategies to effectively disseminate key marketing messages and information across the organization.
  • Franchisee Support: Assist brand director in all needs related to franchisee operations, this includes communications and execution of various assets.
  • CRM & CMS Support:
  • Extract and analyze data from CRM and CMS tools to support marketing campaigns and customer outreach initiatives.
  • Support the integration and troubleshooting of CRM systems to enhance overall functionality.
  • Provide technical and strategic support for CRM platforms, ensuring seamless integration of marketing campaigns, customer data management, and personalized communication to drive engagement and retention.
Requirements
  • Education: A degree in Marketing, Business, Communications, Journalism, or a related field.
  • Skills: Strong written and verbal communication skills, with creativity and attention to detail. Strong analytical and organizational skills. Excel skills.
  • Social Media Savvy: Familiarity with major social media platforms and their best practices. (Facebook, Instagram, TikTok, Twitter, Pinterest, LinkedIn)
  • Tech-Savvy: Basic knowledge of social media analytics and content creation tools (e.g., Canva) is desirable.
  • Team Player: Ability to work collaboratively and independently.
  • Time Management: Strong organizational skills and the ability to manage multiple tasks and deadlines efficiently.
  • Available to meet in person at the corporate headquarters when requested.
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