Growth Analyst

(Full Time) Growth Analyst at BuildZoom (United States)

Growth Analyst

BuildZoom United States

Date Posted: 31 Oct, 2022

Work Location: San Francisco, United States

Salary Offered: $100000 — $150000 yearly

Job Type: Full Time

Experience Required: 1+ years

Remote Work: Yes

Stock Options: No

Vacancies: 1 available

BuildZoom is the only trusted marketplace for high-value renovations and residential construction, a $250B market in desperate need of disruption. We guide people through the challenge of finding and hiring the right contractor for their project, saving them time, money, and aggravation. This year alone, we’ll manage nearly $400M in projects and are doubling each year with a clear path to becoming the category-defining company in residential construction.

We’ve built a powerful growth engine that drove nearly 50K consumer leads in Q3 of last year, which translates into around $4B in potential GMV. We are looking for a rockstar to join our Growth team and work directly with Co-Founder David Petersen, who runs the growth strategy, and helps us move even faster.

Ramping Up

• By Day 30, you will have developed a clear understanding of the business' operating model, its key drivers, and KPI(s); the primary growth channels and underlying unit economics, with particular emphasis on the growth channels you'll be taking ownership of; and the different departments and team leads you'll be working most closely with.
• By Day 60, you will have taken ownership of your assigned growth channels and their KPI(s); meeting with FP&A at the beginning of the month to set a target for the upcoming month that you'll be spending the majority of your time working to hit; representing growth in a variety of recurring meetings, and leading channel-specific meetings with relevant team members.
• By Day 90, you'll have started to execute on a roadmap to drive innovation across your channels, running a select group of experiments to validate growth hypotheses, working within the organization to drive structural and procedural improvements, and started early discovery on additional channels or areas of ownership.

Primary Growth Channels

• Content marketing - develop and publish high-quality content that addresses critical considerations for owners about to embark on a construction project.
• Affiliate network - manage highly targeted purchasing campaigns from a large aggregated pool of leads from affiliates.
• Direct marketing - generate lucrative unit economics using construction data insights.
• SEM & Display
• Organic & Direct - attract millions of high-intent consumers directly to our brand.

Responsibilities

• Take ownership of one or more of these current growth channels, initially maintaining their trajectory while developing a deep understanding of their unit economics and how they work.
• Rigorously track KPI(s) for your growth channel(s) and work daily to improve their performance, breadth, and impact while keeping the rest of the team abreast of ongoing progress.
• Work with finance to set monthly and quarterly targets, and with the broader leadership team to set longer-term strategic goals.
• Dive deep into the underlying data to develop a more comprehensive understanding of unit economics, and identify growth opportunities.
• Identify and troubleshoot curve balls as they arise.
• Develop strong relationships with stakeholders in pursuit of exceeding company KPI(s).
• Ownership of the content marketing channel requires incremental experience/proficiency in operations and management.
• Our affiliate platform ('Quartz') requires incremental experience and/or proficiency in partner management.

Requirements

• Very strong quantitative/analytical skills.
• A 2+ year track record for developing and executing on a variety of acquisition campaigns across SEM, affiliate, and direct mail.
• Obsessed with balancing rapid growth with great, healthy unit economics.
• Ability to breakdown and communicate findings and results to various audiences.
• Past experience as an entrepreneur or within an entrepreneurial environment.
• An inherent scrappiness.
• Excellent communication skills with experience working with cross-functional teams.

Salary Range

$110,000 - $140,000, depending on experience.

About BuildZoom

BuildZoom is a better way to remodel. We connect homeowners to the right contractors for their projects.

Company Size: 51 - 250 People
Year Founded: 2013
Country: United States
Company Status: Actively Hiring#J-18808-Ljbffr