Simera is a global employment company that connects top talent with remote work opportunities offered by its network of US-based clients. Our technology creates talent profiles for job seekers based on their skills, work history, and education. Our talent consultants meet with each qualified candidate to understand their career goals and salary requirements so that we can find the right match.
Summary:
Are you an experienced Growth Marketing Manager with a track record of scaling high-average-order value products? Do you have a deep understanding of Google Search and expertise in paid search, e-commerce, and funnel optimization? If so, we have an exciting opportunity for you to join our team and help us drive growth for a category-defining product. The ideal Growth Marketing Manager has experience selling highly branded and high consideration products, and managing the process towards consumer conversions.
Key Responsibilities
- Obsess over funnel metrics, ensuring we're always trending to improve on key funnel areas from traffic, to sales qualified leads and pipeline
- You're the closest to all the data, manage detailed channel scorecards, and help drive achievement of weekly and monthly KPIs
- You'll help manage and oversee paid advertising channels such as paid search, paid social, and affiliate spend; test additional online and offline channels (e.g. podcasts, video, TV, radio, print, OOH, etc.)
- Collaborate with the Brand and Customer Care Team on awareness initiatives and budget allocation and to capture organic growth via word-of-mouth, referrals, and viral marketing
- Partner with Digital Product team on onsite conversion testing programs, data analysis of active tests, and helping increase velocity of testing and learning
- Proficiency in English language skills at either B2 or C1 level is required
- English Resume is required
- Proven experience with high consideration products and high-ticket funnels. Experience with products ranging in price from $3k-$50k is preferred.
- Demonstrated ability to help scale revenue from 7-figures onward at a scaling DTC or eCommerce startup
- Experience building and scaling onsite conversion programs
- Strong analytical skills with a data-driven mindset and a bias towards experimentation and action.