Position Overview:
Are you a recent graduate or early-career marketing professional looking to grow your skills in a dynamic and supportive environment? Mary and Main is seeking a motivated and detail-oriented Junior Marketing Manager to join our team. In this role, you will work closely with and directly support our Senior Brand Marketing Manager in executing key marketing initiatives. This is a great opportunity to learn and develop in a hands-on environment while contributing to the growth of a pioneering brand in the cannabis industry.
About Us:
Mary and Main is a leading Black-owned cannabis dispensary in Capitol Heights, Maryland. We are committed to providing our community with safe, high-quality cannabis products while fostering education, empowerment, and wellness. Our mission is to create an inclusive space where everyone feels welcomed, informed, and inspired.
Key Responsibilities:
- Support in Marketing Analysis and Reporting: Assist the Senior Brand Marketing Manager in monitoring, analyzing, and reporting on the effectiveness of marketing campaigns. Help gather data, prepare reports, and provide insights that will guide decision-making.
- Assist with Communications: Collaborate with the Senior Brand Marketing Manager to create engaging copy for various marketing channels, including email newsletters, social media, and the website.
- Email Marketing: Support the execution of email campaigns, including drafting content, organizing assets, and tracking campaign performance.
- Brand Marketing Support: Help in implementing marketing strategies aimed at enhancing brand awareness and driving customer engagement. Provide assistance in research, planning, and content development.
- Social Media Content Support: Assist in creating and scheduling social media content, ensuring alignment with the brand's voice and objectives.
- Collaboration: Work alongside the leadership team team members to ensure cohesive and effective marketing efforts across all channels.
- Learning and Development: Take advantage of learning opportunities by staying informed on the latest trends in marketing, data analysis, and the cannabis industry.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a Humanities related field.
- Internship experience or 0-1 year of experience in marketing, communications, or a similar role.
- Strong analytical skills and a willingness to learn how to interpret data and provide actionable insights.
- Familiarity with analytics tools and reporting software (e.g., Google Analytics, Excel, or similar platforms) is a plus.
- Good writing and editing skills, with attention to detail.
- Experience with or willingness to learn email marketing platforms (e.g., Alpine,Mailchimp, Klaviyo).
- Familiarity with social media platforms and content creation tools.
- Comfort working in the cannabis industry and a strong interest in learning about its unique challenges and opportunities.
- Ability to multitask and work collaboratively in a fast-paced environment.
- Eagerness to learn and grow in a supportive team setting.
Nice to Haves:
Knowledge of Canva, Adobe Creative Suite, and/or Wordpress.
Why Join Us?
- Gain valuable experience supporting a start-up Marketing team and learn the ins and outs of marketing in the cannabis industry.
- Opportunities for growth and development within a rapidly expanding company
- Work in a collaborative and supportive environment where your ideas and contributions are valued.
- Generous employee discount, samples & access to entertainment/cannabis industry brand events