The National Account Executive (NAE) will be responsible for KDP’s Direct Store Delivery (DSD) business at Kroger. The NAE position is a critical role for KDP, serving as a member of the sales management team and reporting to the Senior Director of Sales. The NAE will lead the strategic direction of the customer joint business plan for all Cold Space. This role contributes to revenue, profit and market share growth by driving distribution and availability across KDP’s Direct Store Delivery (DSD) portfolio.
The role requires a results oriented, collaborative thinker with strong business acumen. The ideal candidate specializes in joint business planning, possesses excellent communication, and critical selling skills. The right candidate brings solution-based thinking and an overall customer focused mindset to consistently find new growth avenues in partnership with the retailer. The individual must add to the team culture with a can-do attitude and enjoy a fast-paced environment. This individual must proactively partner with KDP internal stakeholders across multiple functions (Finance, Revenue Growth Management, Category Management, Channel Strategy, Route to Market teams) that influence and help with execution of the Kroger account strategy.
Location: This position is based in our office in Cincinnati, OH and will have a hybrid schedule
Responsibilities:
Cultivate and maintain effective business relationships with Kroger counterparts, internal key stakeholders such as Revenue Growth Management, Channel Strategy, Category Management, Route to Market and Partner Brand teams.
Be the internal expert on Immediate Consumption and Kroger with deep understanding of retailer’s end to end business and sharing this important perspective with internal stakeholders
Develop and sell annual joint business plan including all elements necessary to deliver profitable growth (Price, Promotion, Display and Assortment)
Develop strategy and execution plan for Immediate Consumption across the entire KDP portfolio
Developing assortment plan in collaboration with Kroger NAEs and Category Management
Develop GTM strategy and execution plan for Kroger Fuel Centers
Strong executive presence with ability to lead presentations with senior management internally and externally
Investment Strategy: Maximize and execute trade budgets against promotional plans/calendars to deliver profitable growth
Stakeholder Management: Sell key initiatives to bottlers/ distributor decision makers, ensuring execution of strategies and plans
Fully leverage data and insights (IRI, Circana, Market 6, 84.51, internal systems) to identify opportunities and adjust plans to meet annual goals and objectives
Ensure high performance results of your team by:
Fostering a culture of trust and wellbeing that prioritizes the team and values employee contributions
Driving a shared vision with clear goals and accountability, supported by regular conversations to maximize talent
Embracing diverse perspectives to foster innovation, learning from both successes and failures
Establishing a safe environment where team members are motivated, heard, and aligned with clear expectations
Ensure high performance results of your team by:
Fostering a culture of trust and wellbeing that prioritizes the team and values employee contributions
Driving a shared vision with clear goals and accountability, supported by regular conversations to maximize talent
Embracing diverse perspectives to foster innovation, learning from both successes and failures
Establishing a safe environment where team members are motivated, heard, and aligned with clear expectations
Total Rewards: null
Requirements:
Bachelor’s degree from an accredited institution
Minimum 5 years of CPG sales experience
DSD and/or Beverage experience required
Minimum 5 years’ experience using IRI, or other syndicated data
Company Overview:
Keurig Dr Pepper (NASDAQ: KDP) is a modern beverage company with a bold vision built to deliver growth and opportunity. We operate with a differentiated business model and world-class brand portfolio, powered by a talented and engaged team that is anchored in our values. We work with big, exciting beverage brands and the #1 single-serve coffee brewing system in North America at KDP, and we have fun doing it!
Together, we have built a leading beverage company in North America offering hot and cold beverages together at scale. Whatever your area of expertise, at KDP you can be a part of a team that’s proud of its brands, partnerships, innovation, and growth. Will you join us?
We strive to be an employer of choice ( , providing a culture and opportunities that empower our team of ~28,000 employees to grow and develop. We offer robust benefits to support your health and wellness as well as your personal and financial well-being. We also provide employee programs designed to enhance your professional growth and development, while ensuring you feel valued, inspired and appreciated at work.
Keurig Dr Pepper is an equal opportunity employer and affirmatively seeks diversity in its workforce. Keurig Dr Pepper recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability or association with a person with a disability, medical condition, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.
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Keurig Dr Pepper is an equal opportunity employer and affirmatively seeks diversity in its workforce. Keurig Dr Pepper recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability or association with a person with a disability, medical condition, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.